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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

To its credit, the company had the foresight to release HoloLens in 2016, a full two years before unicorn startup Magic Leap could get its first standalone AR headset out the door. Three years later it released HoloLens 2, which directly competes today against Magic Leap Two.

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The XR Week Peek (2023.05.23): Leaks and rumors about Apple headset intensify, VRChat to launch Creator Economy, and more!

The Ghost Howls

More info Meta may partner soon with Magic Leap The Financial Times this week reported a very unexpected piece of news: Meta may be working on a partnership with Magic Leap for the production of AR glasses. Magic Leap has factories in the US and Mexico able to produce AR glasses.

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Editorial: This VR cycle may take more time than expected

The Ghost Howls

The main one regards the 4 devices we were waiting for this year , which in our opinion should have changed everything: Quest 3, Apple Vision Pro, Google-Samsung Headset, and PSVR 2. PSVR 2 Hero view of PSVR 2 (Image by Sony Interactive Entertainment) I had big hopes for PSVR 2. Google and Samsung Prototype of the Samsung XR headset.

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What is the Influence of Major Corporations in XR and Spatial Computing?

XR Today - Mixed Reality tag

The Future of Magic Leap After Ross Rosenberg was appointed Magic Leap’s CEO in October 2023, the company has since focused on its enterprise roadmap for 2024; targeting its XR devices towards enterprise and industrial clients. It’s still more or less the game of of Microsoft.

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The XR Week Peek (2022.02.28): PSVR 2 revealed, Meta working on AI and 5G, and more!

The Ghost Howls

Image by Sony Interactive Entertainment). Sony reveals the design of the PSVR 2. Finally, Sony Interactive Entertainment has unveiled the design of the PlayStation VR 2 headset. And is also clear that he’s hinting at the fact that they are going in that direction, in building a battery-powered device to play VR games.

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Microsoft Joins OpenXR, Becoming a Decisive Backer in the Open, Royalty-free VR/AR Standard

Road to VR

By the virtue of its Windows operating system, the basis of which nearly every PC VR headset uses to function, Microsoft joining the OpenXR initiative represents a win for the others involved, which include industry players like Google, Oculus, HTC, AMD, NVIDIA, Epic Games, Unity, Intel, Qualcomm, Sony, Samsung and Valve.

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Report Predicts AR and VR Headsets Shipments to Approach 100 Million by 2021

Road to VR

. “While there was clear demand coming primarily from technology enthusiasts, what became readily apparent were the use cases for enterprise users across multiple verticals and for consumers with gaming and content consumption. SEE ALSO What VR Headset Makers (not analysts) Have Actually Said About Sales Expectations.

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