AmEx Launches AR Treasure Hunt With Real Prizes
VRScout
JULY 3, 2022
American Express turned to German artist Andy Gellenberg to create giant murals embedded with QR codes. American Express is launching an AR game in partnership with Yahoo called American Express Summer Drop that will give you a sweet little taste of what it means to be an AmEx card holder. The AR game will take you on a citywide treasure hunt in search of virtual “drops” that unlock real-world rewards.
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