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Big XR News from Meta, Apple, Immersive Tech Week, Xreal, and Microsoft

XR Today - Mixed Reality tag

Meta’s Nick Clegg Calls Out Educators and Enterprise Nick Clegg, the Meta President of Global Affairs , recently posted a video on social media, urging enterprise and education customers to use XR technology. In the video, he highlighted some current use cases of XR technology.

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Apple Teases Reality Pro Specs, Disney Partnership

XR Today - Mixed Reality tag

Apple Inc has entered talks with roughly six media partner firms to launch a virtual reality (VR) content platform for its upcoming headset, reports revealed on Monday. The partnership aims to integrate the Cupertino-based firm’s Apple TV+ product lineup on the new head-mounted displays (HMDs).

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Big XR News from Meta, Deloitte, Snap, and Virtuleap

XR Today - Virtual Reality

Next year, Apple will debut the Vision Pro following years of hype, and Microsoft will also start rolling out its industrial Metaverse services. The social media company had previously introduced its Spectacles product, a pair of smart glasses with attached cameras that could record videos and upload the footage to its platform.

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The Current State Of The VR/AR Patent Landscape

VRScout

Microsoft HoloLens 2 patent. Augmented reality (AR) patents protect technological elements and pieces of data such as video, sound, and mapping technologies that enhance the real-world experience. Microsoft, Intel, and Sony are the three strongest VR and AR-related patent owners. WHAT IS A PATENT?

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XR Goes Mainstream at MWC 2024 – Event Roundup

XR Today - VR Headsets tag

The Vision Pro bring Apple’s branding into the space and, with it, many eyes. Major XR Firms Push Spaital Productivity Solutions As Apple enters the immersive technology space, a shift towards XR/spatial computing productivity solutions is underway. MWC 2024 was a valuable insight into the mainstream XR market.

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AR 101?—?A brief summary (Part 1)

ARVR

Augmented Reality Definition Augmented Reality (AR) is a technology that overlays digital content (graphics, text, audio, and video) on real-world images using mobile devices, PCs, or glasses, which have an integrated camera and specialized software (Papagiannis, 2017). Evolution of Augmented Reality (Craig, 2013) by fernanda rodríguez.

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Qualcomm Q3 Earnings Look to Meta, OPPO XR Partnerships

XR Today - Mixed Reality tag

These include a 40 percent slimmer form factor, improved displays and resolution, and Qualcomm’s cutting-edge Snapdragon XR2+. It has also launched similar projects for enterprise, consumer, and industrial devices with Microsoft. Huawei outperformed Samsung, Apple, and Xiaomi in Q2 2020, amid the coronavirus pandemic.

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