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Jack Daniel’s, IW Group Honour Hip Hop with Spatial Metaverse

XR Today - Virtual Reality

Currently ongoing, the iconic brand has launched The Verse — the company’s first virtual reality (VR) immersive experience — under its Art, Beats + Lyrics programme. The cutting-edge immersive experience will celebrate the heritage of Black and diverse artists, creators, and musicians using a host of emerging technologies.

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The Top Five Retail Technology Trends In 2023

Bernard Marr

The economic outlook for much of the world looks set to be a rocky path over the next year, and retail has traditionally been among the first industries to feel the bumps in the road. At the same time, supply chain disruption is negatively impacting operations as stocks run low, encouraging some retailers to push prices up even further.

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How and Why Brand Engagement Is Driving XR Development

ARPost

However, as we’ll see, in-store and on-site AR experiences often come out of promotion or retail considerations. Most of their experiences have been related to art and culture rather than to retail and brand engagement, but their application has a lot to do with AR experiences more broadly. MonitAR – Darabase. MVP Interactive.

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Y-12 National Security Complex and HaptX partner to advance U.S. Government training missions

HaptX

The newly constructed Oak Ridge Enhanced Technology and Training Center (ORETTC) in Tennessee trains those responsible for safeguarding nuclear and radioactive material as well as first responders and other experts in nuclear operations, safeguards, cyber, and emergency response. National Nuclear Security Administration.

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VR Training Case Study: Y-12 National Security Complex

HaptX

Facilities include augmented and virtual reality rooms for immersive training. Government training missions Lowe’s collaborates with HaptX to prototype realistic touch simulation for retail customers Let’s build your configuration Reach out and we can give you a clearer picture of what confiiguration you need for your organization.

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The Curious Relationship Between DVDs and VR

VR Playhouse

If this fact isn’t enough to convince you of the terrifying speed at which ideas and technology move, here’s another: A hundred years ago, the first supermarket was opened in Memphis, Tennessee. The post The Curious Relationship Between DVDs and VR appeared first on VR Playhouse Immersive Content for VR and AR.