AR Fan Engagement From Universal and HBO: Dinotracker AR App and ‘House of the Dragon’ Snapchat Lens
ARPost
AUGUST 24, 2022
Where each dinosaur appears and how it behaves varies based on the user’s location – fueled by semantic understanding provided by Niantic ’s software. These features are enabled through hand-tracking. That effect involved a dragon attacking New York’s Flatiron Building. The Desktop Experience.
Let's personalize your content