American Express Launches AR Shopping for Small Business Saturday
XR Today - Augmented Reality tag
NOVEMBER 14, 2023
The novel experience will activate from physical blue door frame installations placed at Chicago’s Magnificent Mile (Pioneer Court), Los Angeles’ Westfield Century City, and New York City’s Gansevoort Plaza, located at NYC’s Meatpacking District. In the research, AmEx noted key reasons for shopping at small retailers.
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