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What the EU Digital Markets Act may mean for XR

The Ghost Howls

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Concept of a future AR glass by Apple. Fairer competition.

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Will Apple Launch Its MR Headset at the WWDC?

XR Today - Mixed Reality tag

Apple’s mixed reality (MR) headset is set to delay again amid its upcoming Worldwide Developer Conference (WWDC) from 5 to 9 June, a series of tweets has found this week. Reports have revealed that this may block Apple from unveiling the device at the key event.

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The XR Week Peek (2023.09.12). Quest 3 fully leaked, new Rumors on Valve, and more!

The Ghost Howls

New leaks on Amazon and MediaMarkt have revealed that probably the headset will be available starting from October, 10th, 2023. I hope to be wrong, of course: maybe Valve has just accelerated to launch its device before Apple may finally release its one. Preorders are expected to start on the day of the Connect, so on September, 27th.

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Who’s Waging the Wearables Wars? Part VI: Snap

AR Insider

The story is similar for Amazon , Microsoft and Bose (kind of), and the 800-pound gorilla in wearables, Apple. As we’ve examined , Apple is conditioning users to wear sensors on their bodies to warm the world up for its looming smart glasses play. Fully Actualized. To continue the narrative, what about Snap?

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RayNeo Air 2 XR Glasses Review: Sleek Smart Glasses

XR Today - Mixed Reality tag

Just 6 hours after they were released on Amazon, they claimed the number one “bestseller” spot for the global marketplace’s Smart Glasses category. Are they as revolutionary as RayNeo says, or will they quickly fade into the background as companies like Meta, Microsoft , and Apple continue to invest in the XR landscape?

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The XR Week Peek (2021.10.04): Vive Flow teased, Valve Deckard leaked, and more!

The Ghost Howls

Apple Maps are going AR. iOS 15 finally brings AR navigation instructions to Apple Maps , in a way similar to the one that Google is already offering. Even if Apple has not released its glasses yet, it is building a strong AR ecosystem that will be very valuable when its hardware will be out. A list of good deals. Learn more.

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My predictions for augmented reality in 2021

The Ghost Howls

Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Didn’t work (Image by Microsoft).