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Tech Powering Apple’s Spatial Recording Worth $4.4 Billion, Reports Predict

XR Today - Mixed Reality tag

This week, a report from Prophecy Market Insights revealed core details behind the potential growth of the photogrammetry market – a core technology behind Apple’s spatial computing ambitions most recently shown during the iPhone 15’s showcase. Recently, Apple introduced XR features for its latest iPhone 15 model.

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Arcturus Announces Microsoft MRCS Partnership at SIGGRAPH 2023

XR Today - Mixed Reality tag

With the tools, creatives can receive comprehensive, end-to-end capturing solutions with one of the world’s most capable and advanced 3D capturing and reconstruction systems. Mistry added, “The MRCS technology gives us the opportunity to work with some of the best creators and studios in the world.

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Q&A: How Sketchfab Is Making 3D Models Accessible

UploadVR Between Realities podcast

So Sketchfab was “just” a sharing tool. As the tool was good, it began to be used by a lot of different verticals. Then we started building the social layer into the tool. And now it’s not only a tool but it’s also the largest community of 3D creators and the largest library of 3D files on the internet.

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Become the Virus in Zero Days VR: A Revolutionary Immersive Documentary

VRScout

“We collaborated on this piece because one of the key characters is an informant, a whistleblower, and she’s been captured volumetrically using DepthKit.” Using cutting-edge technology to portray the impact of technology helped serve the larger vision of the project: communicate just how real of a threat cyberwarfare can be.

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SIGGRAPH 2017 In Los Angeles Showcases The Latest In VR and AR

UploadVR Between Realities podcast

“In the first year it was about introducing the technology widely to people. For objects not at the eye’s current accommodation distance, the system computationally blurs the graphics using the most up-to-date blurring technology: ChromaBlur, which accounts for high-order and chromatic aberrations of human eyes. Holo-Doodle.

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Data Dive: How Much Does AR Influence Shopping?

AR Insider

As we examined recently, the technology is still in early adopter phases but it’s quickly acclimating among mainstream audiences. And like past shopping technologies such as high-end photography, the tipping point will eventually come when it shifts from acclimation to expectation. We call this Camera Commerce.

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Data Dive: How Much Does AR Influence Shopping?

ARVR

As we examined recently, the technology is still in early adopter phases but it’s quickly acclimating among mainstream audiences. And like past shopping technologies such as high-end photography, the tipping point will eventually come when it shifts from acclimation to expectation. We call this Camera Commerce.

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