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Unity CEO: VR Will Get Huge, But Devs Need to Survive and Avoid Hype Until it Does

Road to VR

At VRLA 2017, Unity CEO and games industry vet John Riccitiello dumped a little cold water wisdom on the hype surrounding the red-hot VR industry. John Riccitiello is the CEO of Unity Technologies , one of the world’s leading game engines. Photo courtesy VRLA. These guys have invested billions.

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The XR Week Peek (2020.03.23): Half-Life: Alyx launches, Oculus Del Mar leaked, PS5 revealed and more!

The Ghost Howls

Unity is offering 3 months of Free Learning so that you can sharp your development skills. There is a lot of irony in this since Google was the creator of Tango, the system for the first tablets featuring a depth sensor already in 2014. Magic Leap reveals updates and new enterprise solutions. Yes, Android, Google.

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The VRScout Report – The Week in VR Review

VRScout

Topshop is no stranger to using VR as a marketing tool (they live-streamed a virtual catwalk all the way back in 2014), but they’ve really taken the plunge on this one. After quietly settling a gender discrimination lawsuit recently, it turns out that Magic Leap is back on the fundraising trail. Apparently the $1.4B

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The XR Week Peek (2020.06.29): Oculus kills the Go, Google buys North, and much more!

The Ghost Howls

With rumors of upcoming Apple glasses surging, and the investment made in Magic Leap that until now has been unfruitful, for sure Google is looking for an alternative to build its AR strategy. Unity Learn Premium is permanently free. Do you want to learn Unity for your next big AR/VR app? Take your course on Unity now!

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XR Training Offers Major Boost to Learner Outcomes, CWRU Exec Says

XR Today - Mixed Reality tag

Farrow stated that her medical school, one of the top 25 institutions in the United States, developed a new facility in 2014. Several of the world’s biggest tech giants, including Meta Platforms, Sony, Agora, HTC VIVE, Unity Technologies, Qualcomm, Magic Leap, Lenovo, and many others joined the event.

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Celebrating the 2023 Auggie Awards and XR Prize Challenge

ARPost

Zappar’s Zapbox , DigiLens’ ARGO , Sony’s PlayStation VR 2 , the Magic Leap 2 , XREAL (previously Nreal) Air , and the Varjo XR 3 Focal Edition were all in the running, but the prize went to the HTC VIVE XR Elite. We’re just so happy. The award went to Verizon for The Future of Training , an XR upskilling program.

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Lighting the Torch for In-App AR Development, with TORCH’s Paul Reynolds

XR for Business Podcast

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. And it was for me as well; I’ve been a Unity user forever.

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