XR Today - Virtual Reality

OCTOBER 4, 2023

The company has worked with Disney, Warner Bros, Apple TV, Netflix, Wells Fargo, Sony Pictures, Walmart, and many others. For XR to expand in the retail space, we need more brands and agencies to fully embrace and invest in these technologies as part of a holistic and long-term marketing strategy. Just dabbling in it won’t suffice.

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The Ghost Howls

SEPTEMBER 21, 2020

It is a perfect strategy, that makes NVIDIA able to offer very comprehensive end-to-end solutions (e.g. Image by Sony). Sony has finally revealed that PlayStation 5 is coming on November 12th (in America, Australia, Korea and other countries; rest of the world is on November, 19th). Even Apple uses modified ARM chips.

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Road to VR

JANUARY 2, 2018

This VR multiplayer/singleplayer real-time strategy game comes from Hidden Path Entertainment , the minds behind Defense Grid 2: Enhanced VR Edition (2016) and Age of Empires II: HD Edition (2013). When we first demoed the psychological horror game, the level of realism was remarkable thanks to some very well-tuned facial motion capture.

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Tech Trends VR

FEBRUARY 2, 2019

In homage to the greatest movie ever made, Sony Pictures Virtual Reality – the VR arm of Sony Pictures Entertainment – has developed a virtual reality game that puts you in a Punxsutawney time loop. And don’t forget your booties cause it’s COLD out there… . It’s February 2 nd , so of course that means Groundhog Day.

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XR Today - Mixed Reality tag

AUGUST 3, 2023

Companies such as Meta, holoride , Improbable , Steam, Sony, and many others have begun tapping their serious gaming technologies to achieve this. Commonly used for creating real-time 3D (RT3D) content, motion capturing (mocap) has rapidly become a mainstay in the extended reality (XR) market, employed on the latest headsets.

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XROM

JULY 18, 2021

BigscreenVR has partnered with many of the major movie studios including Paramount Pictures and Funimation (Sony Pictures). Has been at the forefront when it comes to XR, earlier he was VP, Platform Strategy & Dev Community at #HTC and is currently working at Facebook Reality labs. 16- Vinay Narayan. 17- Helen Situ. 23- Kathryn Yu.

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