Apple Samsung Strategy Wearables 
AR Insider
JULY 6, 2020
As we continue to examine , wearables are AR’s forbear, in that they will condition consumers to wear sensors on their bodies. Meanwhile, wearables are further propelled by tech-giant motivations. That’s especially true for Apple, which continues to double down on Watch and AirPods. million (see above).
AR Insider
MAY 4, 2021
This thinking holds up, but a less-discussed product class could have a greater impact in priming consumers for AR glasses: wearables. Meanwhile, tech giants are motivated toward wearables. For example, Apple’s wearables offset iPhone sales declines. Wearables: Paving the Way for AR Glasses. Touchpoint.
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AR Insider
NOVEMBER 14, 2019
The wearables sector is approaching an inflection point. But before going into the AR implications, let’s step back and look at the activity in the broader wearables sector. Wearables sales this year are projected to hit $41 billion, up 28 percent from $32 billion last year. The poster child here is Apple.
Upload VR
JUNE 9, 2023
A conversation could be coming to your home in the next five years and it is probably as unavoidable as those previous ones: Are you on a Meta Quest or do you have Apple Vision? But, right now, Apple just showed up to VR in a very big way and validated almost all the most forward - thinking work at its fastest-moving competitor.
Robert Scoble
MAY 15, 2021
I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? A new OS for wearable, on face, computers. Way deeper.
Road to VR
SEPTEMBER 8, 2016
Yesterday Apple held a keynote presentation to update the world on their latest products. It’s too early for Apple to jump into the AR/VR game. That much was made clear on stage at the company’s latest keynote where they revealed the iPhone 7 and the Apple Watch Series 2. Acquisitions.
AR Insider
FEBRUARY 26, 2020
this year the AR industry is forced to take its head out of the “AR Cloud” and come to terms with just how hard it is really is to usher in our wearable AR future. Source: Samsung. AR eyewear as an accessory is a great go-to-market strategy for consumers whose smartphones sit at the center of their modern day life. Hardware. #2
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