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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

It had a compelling reason to exist, which is why Microsoft directly competed against iPod Touch over the course of three device generations before eventually giving up the goat in 2011 and discontinuing the third-gen Zune. Even with viable hardware on your side, it’s not an easy thing to do.

Strategy 306
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Oculus CTO John Carmack Talks Immersive Technology On The Joe Rogan Podcast

VRScout

It’s a long conversation with dozens of changing topics, so we went ahead and timestamped key discussions regarding immersive technology: [ 00:34 ] – Rogan and Carmack waste no time diving into Oculus’ latest hardware release, the Oculus Quest. He would eventually go on to develop the Oculus Rift alongside Palmer Lucky in 2011. . [

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Report Predicts AR and VR Headsets Shipments to Approach 100 Million by 2021

Road to VR

Despite Sony being pleasantly surprised by its official PSVR sales figures – with the nearly 1 million units sold since its October 2016 launch – it’s difficult to get a handle on market penetration for VR hardware to date.

AR 250
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2016’s Record Breaking VR/AR Venture Funding Totals $1.8 Billion

Road to VR

Both median deal size and total number of deals in 2016 outpaced those in 2015, with a 58% increase in average deal size and 30% more deals, according to year-end analysis from Greenlight Insights of individual deals back to 2011. “In Encouragingly, there is a growing list of notable investors committed to the space.

AR 100
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Magic Leap Could be a Great Strategic Acquisition

VRWorld

Since Magic Leap’s inception in 2011, there has been great innovation in the technology sector focused in the virtual reality (VR)/augmented reality (AR)/mixed reality (MR) space with Magic Leap trying to create a new hardware interface designs. Google discontinued the interface in January 2015.

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The IKEA of AR: Making Content Effortlessly, with EON Reality’s Dan Lejerskar

XR for Business Podcast

And by ’99, the hardware was there, so you can start running this on PCs. But we managed to navigate those water until I would say 2011, 2012, when the hardware became available for mobile devices. And we took that company to $250-million between 2008, 2009 to 2011. Alan: We’re talking 20 years.

AR 78
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The IKEA of AR: Making Content Effortlessly, with EON Reality’s Dan Lejerskar

XR for Business Podcast

And by ’99, the hardware was there, so you can start running this on PCs. But we managed to navigate those water until I would say 2011, 2012, when the hardware became available for mobile devices. And we took that company to $250-million between 2008, 2009 to 2011. Alan: We’re talking 20 years.

AR 78