The Ghost Howls

MARCH 15, 2021

When Magic Leap One was revealed, Rony Abovitz stated he was already working on Magic Leap Two and Three, for instance; Facebook believes a lot in having avatars that truly represent ourselves in XR , and it is a field in which they will invest a lot. Read about Microsoft’s Ignite conference.

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The Ghost Howls

APRIL 5, 2021

Microsoft signs a $22B deal with the US Army. We all know that Microsoft is building AR glasses for the US Army : a modified version of HoloLens 2 called IVAS, that is ruggedized, with a wider field of view (80° x 40°), and feature additional sensors (for instance to provide thermal vision). Well played, Microsoft. Learn more.

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The Ghost Howls

JUNE 13, 2022

After the report of last week by Insider, in which Alex Kipman was accused of improper behavior at work, especially towards women, Alex Kipman has resigned from Microsoft. Rumors already talk about a new AR headset produced by Microsoft in collaboration with Samsung that should substitute it, but we have no sure info about it.

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The Ghost Howls

OCTOBER 26, 2020

Facebook and Microsoft publish two interesting research projects for VR. This week, Facebook and Microsoft have released two interesting works from their R&D department. Some years ago, she performed in The Life, a Mixed Reality art piece inside the Magic Leap One. Simple WebXR” aims at bringing WebXR to Unity.

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The Ghost Howls

AUGUST 24, 2020

You can imagine that after it has been released through two official blog posts, an enormous backlash from the community started to happen. That’s why even Microsoft took Epic’s stances : Microsoft uses UE4 to develop some products also for Apple devices, and this decision hurts also its business. The same on Twitter.

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The Ghost Howls

MARCH 26, 2018

Having had the chance to play with it for some days , I can tell you that it is really an interesting product (I’ll write a review about it here on this blog, so register to my newsletter to not miss it!). Magic Leap releases its SDK. We still haven’t seen a Magic Leap device , but at least now we can see its SDK.

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The Ghost Howls

MAY 30, 2022

Don’t forget to read the coverage about it on my blog… Before leaving you to the news, I have to publicly compliment Emerson for having given the most correct answer to my contest. Image by Magic Leap). Magic Leap has sold units of its first device for $550. News worth a mention.

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The Ghost Howls

JULY 5, 2021

and also why the $2+B investment in Magic Leap was not enough to bring it to success. Microsoft too had to lose $10B to let Xbox enter the gaming console market and compete with PlayStation. Image by Microsoft). Unity releases free guide on mobile development optimization. News worth a mention. Funny link.

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XR for Business Podcast

DECEMBER 18, 2019

Dean: Yeah, I was sort of a traditional newspaper and magazine journalist for a long time, and then, when the web came along and people started podcasting and blogging, I looked around and felt like it was less of a risk to go try something new than it was to stay at a newspaper. Alan: Have you been to the Microsoft campus?

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XR for Business Podcast

DECEMBER 18, 2019

Dean: Yeah, I was sort of a traditional newspaper and magazine journalist for a long time, and then, when the web came along and people started podcasting and blogging, I looked around and felt like it was less of a risk to go try something new than it was to stay at a newspaper. Alan: Have you been to the Microsoft campus?

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XR for Business Podcast

DECEMBER 18, 2019

Dean: Yeah, I was sort of a traditional newspaper and magazine journalist for a long time, and then, when the web came along and people started podcasting and blogging, I looked around and felt like it was less of a risk to go try something new than it was to stay at a newspaper. So we're still one of the last, larger independent tech blogs.

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XR for Business Podcast

DECEMBER 18, 2019

Dean: Yeah, I was sort of a traditional newspaper and magazine journalist for a long time, and then, when the web came along and people started podcasting and blogging, I looked around and felt like it was less of a risk to go try something new than it was to stay at a newspaper. Alan: Have you been to the Microsoft campus?

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The Ghost Howls

FEBRUARY 18, 2021

Today I am very happy to host on my blog Kura Technologies , one of the most interesting augmented reality startups out there. We started talking with other professionals in the field, and they always kept saying to us “If Microsoft can’t do it, how can you do it?”. But we were motivated, so we started studying the problem.

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The Ghost Howls

JUNE 15, 2020

Late to the party after Oculus and Microsoft already released prototypical implementations, but finally Valve has implemented OpenXR into its runtime SteamVR. Unity details its MARS solution. The Price Is Right” TV show tried to ask how much a Magic Leap One headset is worth of, and someone has even answered 1 dollar!

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The Ghost Howls

NOVEMBER 2, 2020

Then why Magic Leap hasn’t delivered a solid product with 2B?) In the meanwhile, its adoption is getting better, too: the popular Unity game engine promises the first implementations of OpenXR for the end of the year with a complete implementation coming in 2021, and Microsoft has already completely switched to an OpenXR runtime.

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The Ghost Howls

JUNE 27, 2022

The Metaverse Standards Forum has already gathered many important players of the XR sector like Unity, Unreal Engine, Meta, Microsoft, Lamina 1, NVIDIA, and even other relevant companies like IKEA and Adobe. NVIDIA Blog). Some others, like Niantic, will probably join soon. Fingers crossed. More info (Metaverse Standards Forum?—?Road

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The Ghost Howls

JANUARY 24, 2022

Google is also hiring high-profile people for it, like Bernard Kress, principal optical architect on Microsoft’s HoloLens team, and Paul Greco, the previous CTO of Magic Leap. Image by Microsoft). Microsoft is acquiring Activision Blizzard for $68.7B. Other relevant news. News worth a mention. Image by Varjo).

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XR for Business Podcast

JUNE 24, 2019

Matt is renowned as one of the world’s AR industry leaders, and through his influential blog posts and persona around the world. Matt: The other one — this sort of thing is the stuff that isn’t obvious to people — but the other big one that I think is a big deal is the Microsoft Dynamics 365 apps.

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XR for Business Podcast

JUNE 24, 2019

Matt is renowned as one of the world’s AR industry leaders, and through his influential blog posts and persona around the world. Matt: The other one — this sort of thing is the stuff that isn’t obvious to people — but the other big one that I think is a big deal is the Microsoft Dynamics 365 apps.

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XR for Business Podcast

JUNE 24, 2019

Matt is renowned as one of the world’s AR industry leaders, and through his influential blog posts and persona around the world. Matt: The other one — this sort of thing is the stuff that isn’t obvious to people — but the other big one that I think is a big deal is the Microsoft Dynamics 365 apps.

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The Ghost Howls

SEPTEMBER 20, 2020

This attitude makes me understand that Facebook won’t release an all-in-two headset with a cable like the Magic Leap One, and will always go for an untethered approach. For more news on Project Aria you can refer to this official blog post by Facebook. I’m a developer, where is Unity, where is Visual Studio?

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