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Enterprise Metaverse Expo 2024: Diverse Workplace Firms Unite over Immersive Solutions

XR Today - VR Headsets tag

Some of this year’s speakers include Peter Graf, Chief Strategy and Operations Officer, Genesys; Aruna Ravichandran, SVP & Chief Marketing & Customer Officer, Webex by Cisco; Alan Masarek, President and CEO, Avaya, and Paul Zikopoulos, Vice President, IBM Skills Vitality and Enablement, IBM.

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Nothing New: HTC Exec Slams Apple’s Vision Pro’s ‘Pricey’ XR Headset

XR Today - Mixed Reality tag

A media report has come out swinging against Apple’s Vision Pro headset, stating it has failed to innovate the mixed reality (MR) market. The author wrote, “But as with generative AI, Apple is not exactly the first to the game. And don’t just burden them with this massive price.”

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15 marketing ideas for a grid

Hypergrid Business

If you think of Apple, you probably think of their stylish designs and usability. Or the story of Facebook being launched from a college dorm room, or Apple starting out in a garage. Apple is well known for being secretive about their new products, and this helps create buzz around them. KFC’s Colonel Sanders, for example.