The Ghost Howls

JANUARY 2, 2019

It’s the beginning of 2019, and this means that this is that time of the year when we all make predictions for this year in AR and VR! Jokes apart, what has happened in AR in 2018… and what can you expect to happen in 2019? More or less AR in 2018 has gone as I predicted in 2017. Magic Leap.

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ARPost

JUNE 3, 2022

AWE day two started off with back-to-back keynotes from mixed reality display maker Magic Leap and AR commerce solution Avataar. A Look at the Magic Leap 2. Magic Leap’s Head of Product Management, Jade Meskill, presented “Magic Leap 2 and the Augmented Enterprise.”

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ARPost

OCTOBER 3, 2019

Last week at Oculus Connect 6 there were major AR and VR announcements made. The VR company revealed that some of their headsets are getting some pretty sweet upgrades in upcoming months. There’s also important AR-related news coming out of OC6 as well. Hand Tracking. Oculus AR Glasses.

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AR Oculus Hand tracking Magic Leap 215

The Ghost Howls

JULY 10, 2023

The reason is the one I’ve already reported in this newsletter a few weeks ago: after the announcement of the Apple Vision Pro, Samsung has been caught a bit off guard by the announced features and it is now trying to power up its headset so that it will be able to properly compete with Apple’s device.

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Upload VR

JANUARY 7, 2024

Xreal Air 2 Ultra are true AR glasses, but they only work with two specific Samsung phones. Xreal, formerly Nreal, is a China-based company that actually launched the first consumer AR glasses in the US, Nreal Light , in late 2021. It's unclear what exactly this means and we've reached out to Xreal for an explanation.

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Upload VR

JUNE 9, 2023

A conversation could be coming to your home in the next five years and it is probably as unavoidable as those previous ones: Are you on a Meta Quest or do you have Apple Vision? But, right now, Apple just showed up to VR in a very big way and validated almost all the most forward - thinking work at its fastest-moving competitor.

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The Ghost Howls

APRIL 5, 2021

Today in Italy it should be the day when we go pic-nicking… but given the fact that we are in lockdown, I’ll just eat a lot at home While I send you a lot of good vibes, let’s see together what have been the best pieces of AR/VR news of this week, that has been incredibly interesting! (My Top news of the week.

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Upload VR

MAY 20, 2022

A detailed report from The Information charts the decisions behind the apparent years-long delay of Apple’s upcoming AR/VR headset. Apple’s VR/AR team is called Technology Development Group (TDG) and is led by former Dolby executive Mike Rockwell.

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Upload VR

JUNE 6, 2023

We went hands on with Apple Vision Pro at Apple Park in California during WWDC23 and were blown away by the best headset demo ever made. Personas are what Apple calls human scans performed by the Vision Pro headset that are locked to the scanned individual to prevent others from wearing them.

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The Ghost Howls

JULY 13, 2020

Peggy Johnson is the new CEO of Magic Leap. Magic Leap has finally a new CEO: Peggy Johnson. Johnson will have the not easy task of deciding a clear route for Magic Leap, making the company become profitable in the enterprise market after so many failures in the consumer one. News worth a mention.

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Sony Magic Leap Gaming Unreal 411

The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.

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Upload VR

MAY 4, 2024

Apple Vision Pro 2 reportedly targets a late 2026 launch, over 50% of Fortune 100 companies are using Vision Pro, Tilt Five is on sale, and Quest 3 is nearly tied with Valve Index on SteamVR. Originally built for Quest, it now supports "any platform capable of providing skeletal hand tracking data."

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XR Today - Augmented Reality tag

MARCH 6, 2023

Chinese electronics manufacturer Xiaomi has debuted its Wireless AR Glass Discovery Edition, leading to the company’s first-ever wireless augmented reality (AR) smart glasses. Furthermore, Xiaomi’s Wireless AR Glass Discovery Edition smart glasses integrate numerous social media apps like TikTok and YouTube.

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The Ghost Howls

AUGUST 28, 2023

Then the wish to compete with Apple may not become a reality: when the Vision Pro was announced, Samsung didn’t expect such cool features from it, so it delayed the announcement of the headset to have the time to increase its capabilities. More info Is Apple working on the Vision Pro since 2007?

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The Ghost Howls

SEPTEMBER 21, 2019

This is where the next chapter for AR and VR begins. “This is where the next chapter for AR and VR begins” is the only sure information that we have about the event. Here the key words are “next chapter” and “AR” A screenshot of Oculus website. Or better… of XR DEVICES.

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XR Today - Big XR News tag

JULY 26, 2023

The Apple Vision Pro has made sensational headlines across global media outlets, leading to renewed interest in virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) technologies. “Everyone was even waiting till Apple announced something. It is not sure what they are building in their garage,” he said.

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The Ghost Howls

JUNE 1, 2020

In particular, it envisions: XR headsets (especially AR ones) being tethered to the smartphone now; XR headsets wirelessly connected to the smartphone (via Wi-fi or similar technologies) in 1–4 years; Fully standalone lightweight XR headsets, connected via 5G, in 5–10 years. Rony Abovitz steps down from Magic Leap CEO.

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CraneMorley

JUNE 27, 2023

As of today, some of the key players in tech have or are in the development stage of their mixed reality headsets. Current key players in the field are Microsoft, Magic Leap, and Meta. Apple and Google are rumored to be building headsets of their own to rival their competitors. Spatial sound.

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Road to VR

JANUARY 9, 2024

China-based XR company Xreal (previously Nreal) announced its newest pair of glasses at CES 2024, marking the company’s return to augmented reality right as Apple is prepping its $3,500 Vision Pro for its upcoming launch. Read more about what separates AR and smartglasses here. mm, Width: 48 mm, Height: 161.5

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Upload VR

AUGUST 31, 2023

Magic Leap 1 AR headsets will "cease to function" from 31 December 2024, the company announced. Magic Leap sent an email to all customers containing the following: As such, we are announcing that Magic Leap 1 end of life date will be December 31, 2024.

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The Ghost Howls

AUGUST 1, 2020

In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! 2022 may be the key year when they actually buy it, also thanks to Apple , an d finally, the market will reach the magic number of 10 million devices.

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Charlie Fink

JUNE 7, 2019

It featured over 350 speakers, and over 250 exhibitors in 100,000-square-feet expo, including a 20,000-square-feet “Playground,” which featured AR and VR experiences from developers like Chicken Waffle and novel demos from manufacturers like RealMax. Read More

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The Ghost Howls

JANUARY 22, 2021

2021 is going to be an interesting year for AR. This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen. Can this count as AR having become mainstream?

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ARPost

FEBRUARY 8, 2023

That’s the direction we’re going in right now and companies are laying their cards on the table in a bid to be the dominant force driving us forward through their own varying strategies. Magic Leap 2 Magic Leap jumped the starting gun and played their cards early. Let’s take a look at the technology coming our way.

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The Ghost Howls

SEPTEMBER 4, 2023

Meta plans to fight Apple thanks to the help of LG, a company that has deep expertise in manufacturing hardware and displays. Talking about the optics system of the Vision Pro, there are still many unknowns about the ZEISS prescription lenses associated with the device. It’s the end of an era.

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The Ghost Howls

OCTOBER 26, 2020

But Huawei is not only in the VR market: it is also releasing a new version of its AR smartglasses called Huawei EyeWear 2, made in collaboration with the fashion brand Gentle Monster. Facebook has showcased how thanks to the use of hand-tracking gloves, it has been able to let people touch-type in VR.

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The Ghost Howls

AUGUST 13, 2018

We are in the days of the Magic Leap hype : developers that have bought it are posting videos everywhere and every one of us is trying to understand if the device is valuable or not. So, here you are my editorial regarding Magic Leap. So, here you are my editorial regarding Magic Leap.

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Upload VR

SEPTEMBER 10, 2023

Venice Immersive recently returned to Italy, showcasing dozens of worldwide VR and AR projects. Part of the Venice International Film Festival, we attended the festival and went hands-on with many experiences, also speaking with the co-curators. Here’s everything we saw.

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The Ghost Howls

JUNE 23, 2020

Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. You can now insert an AR element at an exact position in the world, like for instance a landmark. Other relevant news.

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The Ghost Howls

SEPTEMBER 24, 2019

Jeri has been in the R&D of Valve Software when Abrash was still there, so she knows a lot about AR and VR. Then, off the track we may also have been spoken about Half Life 3… but I can’t tell you anything. So what is this is TiltFive AR headset? ( She’s super technical and I loved speaking with her.

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The Ghost Howls

FEBRUARY 7, 2023

The company has teased it is going to announce soon a new XR device , even if it has not revealed what yet (I would bet on AR glasses or an MR headset, but let’s see). Most probably, if we mix this with other rumors of the past, Google is going to offer the operating system as a modified version of Android that works in AR/MR.

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The Ghost Howls

MARCH 29, 2021

Before leaving you to the news of the week, I want to tell you that the AWE Nite event I co-hosted with Cecilia Lascialfari about AR and VR in psychology has been great. Many people that have missed it have asked me if there is a way to watch a recording of it, so here you are the link through which you can enjoy it again.

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The Ghost Howls

JUNE 15, 2020

At its 2020 Snap Partner Summit , Snap, the company behind the popular social media Snapchat, has made some very interesting announcements, that confirm that it is one of the most important companies in the AR landscape. And these people use AR around 30 times per day. Two new interesting demos for Quest hands tracking.

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XR Today - Augmented Reality tag

JULY 11, 2022

To achieve their mission of delivering highly immersive, productive, and engaging experiences, Meta invests heavily in tracking technologies. Tools like the Oculus already come with hand tracking functionality, to help users interact with some software on a hands-free basis. Unity and Magic Leap.

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XR for Business Podcast

DECEMBER 18, 2019

And then, our particular vertical focuses are artificial intelligence on the tech side, and then the whole game sector. And then, I guess as far as getting into VR and AR, I’ve really followed the news. I know you wrote an article on PTC and GlobalFoundries using AR to transform chip manufacturing.

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XR for Business Podcast

DECEMBER 18, 2019

And then, our particular vertical focuses are artificial intelligence on the tech side, and then the whole game sector. And then, I guess as far as getting into VR and AR, I’ve really followed the news. I know you wrote an article on PTC and GlobalFoundries using AR to transform chip manufacturing.

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Training San Jose Oculus AR 78

XR for Business Podcast

DECEMBER 18, 2019

And then, our particular vertical focuses are artificial intelligence on the tech side, and then the whole game sector. And then, I guess as far as getting into VR and AR, I've really followed the news. I know you wrote an article on PTC and GlobalFoundries using AR to transform chip manufacturing. well, failing. well, even ODG.

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