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Achieving Marketing Success with AR

XR Today - Augmented Reality tag

AR software development kit (SDK) providers like Apple, Xreal, Niantic, 8 th Wall, Unreal, and Unity give developers the tools to make and distribute custom AR content that naturally drives retention and engagement with new interactive experiences to “wow” potential buyers. Although, this is quickly changing.

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The XR Week Peek (2023.09.25): Pico 5 to come in three models, Quest 3 is launching, and more!

The Ghost Howls

On one side, it’s good that Meta is trying to educate children on how to have a pleasant VR experience, but on the other side, I’m not a big fan of Meta targeting children. Yes, it is less than the 5% of Unreal, but until yesterday we only paid per seat, not both per seat and per revenue sharing. of our revenues with Unity.

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AWE EU ’23: Key Takeaways and Announcements

XR Today - VR Headsets tag

AWE 2023: Meta Quest for Bussiness to Launch this Year This month is proving pivotal for Meta’s current wave of XR hardware. AWE 2023: Lenovo on its Enterprise First XR Strategy Lenovo is working hard within the busy XR marketplace to debut a product portfolio of enterprise-grade immersive hardware.

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From Racing Games to Impaired Driver Simulators in VR, with Talon Simulations’ Brandon Naids

XR for Business Podcast

We've put together a comprehensive turnkey, fully automated virtual reality arcade cabinet that we put together all the hardware and the software. Or we sell just the simulators to different integrators, and they're able to take our SDK and create their own experiences within Unreal or Unity. And now we launched last year.

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From Racing Games to Impaired Driver Simulators in VR, with Talon Simulations’ Brandon Naids

XR for Business Podcast

We've put together a comprehensive turnkey, fully automated virtual reality arcade cabinet that we put together all the hardware and the software. Or we sell just the simulators to different integrators, and they're able to take our SDK and create their own experiences within Unreal or Unity. And now we launched last year.

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From Racing Games to Impaired Driver Simulators in VR, with Talon Simulations’ Brandon Naids

XR for Business Podcast

We've put together a comprehensive turnkey, fully automated virtual reality arcade cabinet that we put together all the hardware and the software. Or we sell just the simulators to different integrators, and they're able to take our SDK and create their own experiences within Unreal or Unity. And now we launched last year.

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Navigating the New Frontier of Extended Reality with Accenture’s Rori DuBoff

XR for Business Podcast

Rori: I’d say, about two years ago, I think a lot of the time with with our clients was spent on educating people on what VR is, on what AR is. Rori: Well one is I think just educating themselves, familiarizing themselves with the experience. So one is just education/awareness/engagement.