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Who Will Own the Metaverse?

AR Insider

In his 1984 classic Neuromancer, characters entered a virtual reality world called “the matrix” (inspiration for the 1999 film of the same name by the Wachowskis). Augmented vision is commonplace in futuristic films, from Minority Report to Iron Man. In another scenario, we may see game engines dominant, like Unity or Unreal.

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The XR Week Peek (2021.03.01): Sony confirms PSVR 2, Facebook teases Quest 2 Pro, and more!

The Ghost Howls

Unreal is already compatible with the framework, so in 2021 we’ll soon have also the tools ready to create OpenXR cross-compatible platforms. Facebook has updated its Oculus For Business service, and among all the new possibilities it offers, there’s one that is very compelling for Educational institutions and small-medium enterprises.

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The VRScout Report – The Week in VR Review

VRScout

The German auto manufacturer evaluates design features in virtual reality before building prototypes in actual reality, using the famous high-quality physics-based rendering power of Unreal for the game engine and using the HTC Vive for the VR hardware. AMAZON MIGHT OPEN AR SHOPPING STORES. …and just a few more.

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Lighting the Torch for In-App AR Development, with TORCH’s Paul Reynolds

XR for Business Podcast

” So, in our world, Unity — and let’s not just pick on Unity all the time, you know, there’s Unreal. And they actually built an Unreal engine-based app to publish news content to go on with their news. There’s these other engines– Alan: Improbable. Paul: Yeah. And what about wearables? Paul: Yeah.

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Lighting the Torch for In-App AR Development, with TORCH’s Paul Reynolds

XR for Business Podcast

” So, in our world, Unity — and let’s not just pick on Unity all the time, you know, there’s Unreal. And they actually built an Unreal engine-based app to publish news content to go on with their news. There’s these other engines– Alan: Improbable. Paul: Yeah. And what about wearables? Paul: Yeah.

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Lighting the Torch for In-App AR Development, with TORCH's Paul Reynolds

XR for Business Podcast

So, in our world, Unity -- and let's not just pick on Unity all the time, you know, there's Unreal. And they actually built an Unreal engine-based app to publish news content to go on with their news. If Google is all-in on AR, Apple's all-in, Amazon, Facebook, Walmart -- like, every major company in the world gets it.

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XR Podcast Hosts Unite, with Voices of VR Podcast’s Kent Bye – Part 1

XR for Business Podcast

We’ll eventually have digital objects on top of reality, but I think there’s a lot of innovation that’s happening, at least in the storytelling around, where when I go to these different film festivals, I kind of see what the storytelling potential is with these mediums. And I think we’re still very early in that era.