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8 Insightful XR Retail and Ecommerce Case Studies to Read in 2022

XR Today - Virtual Reality

As digital technology and innovations continue to shape the world, in-person interactions are quickly being replaced by hybrid or virtual experiences. XR (Extended Reality) technology provides disruptive retailers with a unique way to engage and convert their audience, wherever they are. Magic Leap and H&M.

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The XR Week Peek (2020.04.27): Magic Leap’s new course, Fortnite rocks with concerts and much more!

The Ghost Howls

Another busy week has passed by, and here in Italy we just got the news that lockdown measures will start to loosen from next week, but the road to go out as we wish is still long. We’re looking for a Unity dev for a freelance gig lasting 1–2 months, ideally from Italy or a nearby country (for easier management).

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The XR Week Peek (2022.06.06): Sony announces four games for PSVR 2, and Apple today…

The Ghost Howls

In the long and troublesome travel back to Italy from AWE, I’ve lost the last flight and so I’m currently here writing my newsletter from the lobby of the hotel where I spent the night :|. Hello all from L’Hospitalet de Llobregat, the small town of the Barcelona airport.

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Editorial: This VR cycle may take more time than expected

The Ghost Howls

Plus there is this sense of perceived “stasis” of the technology. As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting.

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The XR Week Peek (2023.08.28): Quest 3 unboxing leaked, Samsung+Google headset situation is blurry, and more!

The Ghost Howls

After a few days where we thought we were all living in a big oven, here in Italy we’re having the first taste of Autumn, with the temperatures going down and a lot of rain falling from the sky. That’s fantastic news for all Unity XR developers! in the reviews!

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The XR Week Peek (2020.06.01): HP Reverb G2 launched, Qualcomm goes bullish on 5G and Wi-fi 6 and more!

The Ghost Howls

In particular, it envisions: XR headsets (especially AR ones) being tethered to the smartphone now; XR headsets wirelessly connected to the smartphone (via Wi-fi or similar technologies) in 1–4 years; Fully standalone lightweight XR headsets, connected via 5G, in 5–10 years. Rony Abovitz steps down from Magic Leap CEO.

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The XR Week Peek (2021.04.05): Rumors on a Apple headset intensify, Quest 2 sales grow fast, and more!

The Ghost Howls

Today in Italy it should be the day when we go pic-nicking… but given the fact that we are in lockdown, I’ll just eat a lot at home While I send you a lot of good vibes, let’s see together what have been the best pieces of AR/VR news of this week, that has been incredibly interesting! (My Learn more. Learn more. Some XR fun.

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