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Sony Just Invested $250 Million in Epic Games, Here’s What it Could Mean for VR and Beyond

Road to VR

Sony Corporation announced today that it will invest $250 million in Epic Games, the company well known for its hit game Fortnite and the Unreal Engine game engine that powers it. Unreal Engine is the second most popular game engine for building VR content, and has powered PSVR games like Farpoint , Moss ,and Firewall: Zero Hour.

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My Strange Head: Part of another’s feeling world

AIXR

In doing so, she has been pursuing the mission of bridging the gap between lightning-fast advancements in technology and film. During the project, a switch was made from Unity to Unreal for production. This was chosen because Unreal specialises in cinematic productions; they have more tools to integrate games and film.

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Building a Better 360 Camera from Consumer to Pro, with Insta360’s Michael Shabun

XR for Business Podcast

So the idea is with everything that we’re doing, whether it’s on the pro side or the consumer side, we’re standardizing it to what folks in the traditional film industry are used to. So if you look at location scouting and what it used to be, you would have a person go out to a film location that’s being considered.

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Building a Better 360 Camera from Consumer to Pro, with Insta360’s Michael Shabun

XR for Business Podcast

So the idea is with everything that we’re doing, whether it’s on the pro side or the consumer side, we’re standardizing it to what folks in the traditional film industry are used to. So if you look at location scouting and what it used to be, you would have a person go out to a film location that’s being considered.

article thumbnail

Building a Better 360 Camera from Consumer to Pro, with Insta360's Michael Shabun

XR for Business Podcast

So the idea is with everything that we're doing, whether it's on the pro side or the consumer side, we're standardizing it to what folks in the traditional film industry are used to. So if you look at location scouting and what it used to be, you would have a person go out to a film location that's being considered.

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Generating Revenue with Ads That Work in AR, with Admix CEO Samuel Huber

XR for Business Podcast

So, I mean, our solution is compatible with all of them, because it’s based on Unity and Unreal and basically on the game engine. Then after that, it was filmed. I think businesses in the space are sometimes building really cool case studies or experiments that don’t really have a proper use case.

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Generating Revenue with Ads That Work in AR, with Admix CEO Samuel Huber

XR for Business Podcast

So, I mean, our solution is compatible with all of them, because it’s based on Unity and Unreal and basically on the game engine. Then after that, it was filmed. I think businesses in the space are sometimes building really cool case studies or experiments that don’t really have a proper use case.

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