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Why Authenticity Matters And Every Organization And Business Leader Must Keep It Real

Bernard Marr

As consumer surveys demonstrate, we seem to be getting more skeptical – not just of organizations, but also the media, governments, and other institutions. So it’s no surprise that 86 percent of consumers across the US, UK, and Australia feel authenticity is a key factor when deciding what brands to support.

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Oculus For Business is now available for all companies

The Ghost Howls

The COVID-19 crisis has made many companies realize how AR and VR can be a fundamental tool for smart working (e.g. Honestly speaking, this research by IDC has been sponsored by Facebook, so it is a bit like if I published a survey organized by me saying that I’m sexier than Hugh Jackman and Henry Cavill… it is not much reliable.

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Jeremy Bailenson talks about 1,000,000 Walmart employees training with VR, presence, and the VR “empathy machine”

The Ghost Howls

We were using VR not as a thing to study in and of itself, but we were using it as a tool to run more rigorous social psych studies. When I say a customer service line, you’re getting calls 24/7 , because we’re working with a huge food chain in Australia called Wally’s.

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The VRScout Report – The Week in VR Review

VRScout

Although the performance of intense games suffers from the limited front-facing tracking abilities, creators tools like Quill and Medium are incredible. We are truly looking forward to seeing what artist are going to build with these tools – like this mind blowing Quill creation from Goro Fujita. VISUALIZE DATA IN VR.