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Nothing New: HTC Exec Slams Apple’s Vision Pro’s ‘Pricey’ XR Headset

XR Today - Mixed Reality tag

A media report has come out swinging against Apple’s Vision Pro headset, stating it has failed to innovate the mixed reality (MR) market. The author wrote, “But as with generative AI, Apple is not exactly the first to the game. And don’t just burden them with this massive price.”

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The XR Week Peek (2020.01.20): Oculus Go price cut down to $150, Mojo Vision teases AR contact lenses and much more!

The Ghost Howls

The lawsuit is very interesting also for the different situations of both companies: nReal is close to launching its product after a very successful showcase at CES , while Magic Leap is struggling and is looking for money and a better strategy. On Friday, 24th, I’m going to moderate a very interesting Webinar organized by XR Intelligence!

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All In On AI: How Smart Companies Win Big With Artificial Intelligence

Bernard Marr

When it comes to commercializing AI technology today, businesses are generally following one of two strategies. Mittal told me, "There's been a lot written around the science and technology of AI, and a lot of articles and news stories about how tech-native companies, whether its Microsoft, Google, Apple, Amazon, Meta, Nvidia … are using AI.

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The Down-Low on What You Need to Know (To Be Competitive in XR), with SuperData’s Carter Rogers

XR for Business Podcast

If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. And we have a webinar for that in May — I think the exact date’s on our website. They inform businesses on their go-to-market strategies. 2018 and then beyond? Carter: Yeah.

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The Down-Low on What You Need to Know (To Be Competitive in XR), with SuperData’s Carter Rogers

XR for Business Podcast

If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. And we have a webinar for that in May — I think the exact date’s on our website. They inform businesses on their go-to-market strategies. 2018 and then beyond? Carter: Yeah.

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The Down-Low on What You Need to Know (to be competitive in the XR field), with SuperData's Carter Rogers.

XR for Business Podcast

If you look at someone like Apple, they aren't about to put their logo on something like the current developer-focused headsets out there. And we have a webinar for that in May -- I think the exact date's on our website. They inform businesses on their go-to-market strategies. So, office buildings, your house, or wherever.

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The XR Week Peek (2021.02.08): Quest 2 ecosystem is profitable, App Lab launched, and more!

The Ghost Howls

Someone from a major company (Amazon, Apple, Microsoft), with pockets big enough to be able to compete with the rich Facebook, giving users an alternative and stimulating Facebook in doing even better. Facebook has to re-think its content publication strategy: App Lab is a good first step in this sense, but it is not enough.

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