8 Insightful XR Travel Case Studies to Read in 2022
XR Today - Mixed Reality tag
JULY 8, 2022
The Lumo company , a new train service running on the East Coast of the UK, took advantage of Lumo’s technology to grab the attention of their target audience. Footage for the marketing experience was shot using Meta 360 video camera systems, and is designed to make users feel as though they’re sitting in one of the seats inside the train.
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