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How Big is the Augmented Reality market?

XR Today - Augmented Reality tag

billion by 2028, representing a growth rate of 46.8% between 2021 and 2028. However, the hardware segment may be accelerating at the fastest rate. In 2021, AR hardware accounted for 59.8% According to Grandview Research , in 2021, the value of the AR market was around $25.33 between 2023 and 2026. of the market.

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The Future Is Now: 2023 Metaverse and XR Predictions Worth Looking Into

ARPost

until 2028. These investments are seen as foundations for future content and hardware, and with consumers purchasing more immersive tech hardware, it’s likely that we’ll be seeing more VR and AR content. We’re already seeing key metaverse players coming together in the collaboration between Meta and Microsoft.

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The XR Week Peek (2020.07.20): Oculus ready to manufacture the Quest S, Pico doubles-down on 3DOF, and more!

The Ghost Howls

The Fraunhofer Institute for Telecommunications (FIT) together with various partners from industry including Apple, Ericsson, Huawei, Intel, Microsoft, Qualcomm, and Son y has confirmed the release and official adoption of H.266/Versatile Not a great evolution from Microsoft. 6G is coming to 2028–2030.

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Why is Nvidia Stock Going Up? The Rise of Nvidia

XR Today - Mixed Reality tag

As demand for intelligent and spatial computing increases, businesses need hardware that supports high amounts of memory. Some analysts, such as Bernstein Research, are concerned that hardware vendors like Nvidia could face the most risk from an impending “overbuild situation.” billion to $36 billion by 2028.

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10 Augmented Reality Trends of 2022: A Vision of Immersion

ARVR

It is generally seen as being a bit of a different challenge than ARKit due to the fact that special attention should be paid to the wide variety of hardware that exists on devices running Android. ARKit appears to have the best compatibility between software and hardware, as Apple is responsible for all aspects of their devices.

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The XR Week Peek (2022.05.09): Meta to release four VR headsets, NFT sales are going down, and more!

The Ghost Howls

The Information goes on to say that Meta also plans to ship its first generation of true AR glasses, Nazare, in 2024, followed by the more advanced second and third-generation models in 2026 and 2028 respectively. This is amazing because it lets you have full-body tracking with no external hardware in your room. Outstanding move!

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Generating Revenue with Ads That Work in AR, with Admix CEO Samuel Huber

XR for Business Podcast

They’ve invested so much into hardware and everything. They’re still trying to sell hardware. But as more and more applications go out there, the hardware becomes cheaper; it’s just a matter of time before this actually kicks on. So, 2028, let’s say. Ubiquitous spatial computing within the next 10 years.

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