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How and Why Brand Engagement Is Driving XR Development

ARPost

However, advertising and retail, perhaps more than any other industry, pursue a seamless blending of virtual objects with the physical space. The company does work with other big-name brands including AT&T, Samsung, Chase, USAA, Pepsi, and Coke. And, according to MVP Interactive CEO James Giglio, that’s what people want. “The

Retail 392
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The Top Five Retail Technology Trends In 2023

Bernard Marr

The economic outlook for much of the world looks set to be a rocky path over the next year, and retail has traditionally been among the first industries to feel the bumps in the road. VR is a big part of the metaverse, providing the most immersive method currently available for consumers to connect to these worlds.

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The Curious Relationship Between DVDs and VR

VR Playhouse

If this fact isn’t enough to convince you of the terrifying speed at which ideas and technology move, here’s another: A hundred years ago, the first supermarket was opened in Memphis, Tennessee. Whereas in other industries, you’re confident you’re making a difference, technology is always a bit of a toss up. As I said, terrifying.