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Jack Daniel’s, IW Group Honour Hip Hop with Spatial Metaverse

XR Today - Virtual Reality

XR Today is honoured to interview Keenan Harris, Brand Director, Jack Daniel’s Tennessee Honey and Telly Wong, Chief Content Officer, IW Group to discuss the two company’s collaboration on The Verse. For over 148 years in Lynchburg, Tennessee, the company’s Black Label whisky has remained a mainstay in the spirits market globally.

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Jack Daniels Turns Their Whiskey Bottle Into An AR Pop-Up Book

VRScout

Jack Daniels has been offering thirsty patrons their immensely popular brand of Tennessee whiskey for over 150 years, during which time they’ve become the most successful American whiskey distillery in the world. The first augmented scene converts the bottle into a model of the actual Jack Daniels distillery located in Lynchburg, Tennessee.

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XR Gaming Case Study: Groove Jones, Be Pro Be Proud

XR Today - Virtual Reality

The team delivers the VR training program to students via a mobile truck, available in Arkansas, Georgia, Tennessee, South Carolina, and North Carolina. Additionally, across its five chosen states, the immersive learning course has employed roughly 230 industry expert mentors. Behind the Bespoke Training.

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Y-12 National Security Complex and HaptX partner to advance U.S. Government training missions

HaptX

The newly constructed Oak Ridge Enhanced Technology and Training Center (ORETTC) in Tennessee trains those responsible for safeguarding nuclear and radioactive material as well as first responders and other experts in nuclear operations, safeguards, cyber, and emergency response. National Nuclear Security Administration.

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How and Why Brand Engagement Is Driving XR Development

ARPost

However, advertising and retail, perhaps more than any other industry, pursue a seamless blending of virtual objects with the physical space. When we talked to MVP last year, the company had just worked on the AR layer of a mural in Nashville Tennessee. Waystar AR experience – MVP Interactive. 8th Wall.

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Shaq’s Fun House Debuts Super Bowl LVII AR Experience

XR Today - Augmented Reality tag

The Nashville, Tennessee-based company develops app-free creative content on any static image to boost engagement and conversion rates. the industry has received an unprecedented surge in interest in a lineup of campaigns across virtual, augmented, and mixed reality (VR/AR/MR).

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The Top Five Retail Technology Trends In 2023

Bernard Marr

The economic outlook for much of the world looks set to be a rocky path over the next year, and retail has traditionally been among the first industries to feel the bumps in the road.

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