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Trends and predictions for XR in 2024

The Ghost Howls

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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XR Advertising Case Study in Focus: Meta and MADE.com

XR Today - Augmented Reality tag

So far, MADE.com has achieved phenomenal success across the Netherlands, the UK, Switzerland, Germany, France, Austria, Spain, and Belgium. With the potential to unlock the creative side of customers, by allowing the combination of the real and virtual worlds, AR felt like a natural solution for MADE.com and its advertising strategy.

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Use The Force (Feedback), Luke! With SenseGlove’s Gijs den Butter

XR for Business Podcast

So, yeah, with this belief, we started off in 2015 from a robotics group at the University of Delft -- Technical University of Delft -- here in the Netherlands. This came out of TU Delft, which is a technical university in the Netherlands. And then you can really interact in VR, as you would do in a normal situation.

Haptic 78
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Use The Force (Feedback), Luke! With SenseGlove’s Gijs den Butter

XR for Business Podcast

So, yeah, with this belief, we started off in 2015 from a robotics group at the University of Delft -- Technical University of Delft -- here in the Netherlands. This came out of TU Delft, which is a technical university in the Netherlands. And then you can really interact in VR, as you would do in a normal situation.

Haptic 78
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Use The Force (Feedback), Luke! With SenseGlove’s Gijs den Butter

XR for Business Podcast

So, yeah, with this belief, we started off in 2015 from a robotics group at the University of Delft -- Technical University of Delft -- here in the Netherlands. This came out of TU Delft, which is a technical university in the Netherlands. And then you can really interact in VR, as you would do in a normal situation.

Haptic 78