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8 Augmented Reality Trends in 2021

ARPost

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. The leading OEMs such as Samsung and Apple are expected to contribute to manufacturing more AR devices. The concept of augmented reality is no longer new.

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Is Apple’s Spatial Computing Step the Correct Move? 

XR Today - Mixed Reality tag

Apple, Apple, Apple. The impact of Apple’s headset is predicted by some in the XR industry to bring new eyes and fresh investments towards broader enterprise and consumer AR/VR/MR companies – already, it appears XR firms are taking note of the potential spatial computing trend of 2024.

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The Highlights Of CES 2023 – The Must-See Products You Can’t Miss This Year

Bernard Marr

This year, the growing involvement of the automotive industry is set to see the event become the biggest auto show in the US for the first time. This is a collaborative smart home device standard backed by more than 500 tech companies, including leaders in the field like Amazon, Google, and Apple.

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Augmented Reality and Hearables: Where the Two Technologies Meet

ARPost

Companies are beginning to incorporate the technology into solutions across various industries, including healthcare, sports, education, tourism, and the automotive industry. For example, in 2019, Amazon extended Alexa features to pair with headphones and earbuds. IKEA Place app virtually arranges furniture in a customer’s interior.

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The Down-Low on What You Need to Know (To Be Competitive in XR), with SuperData’s Carter Rogers

XR for Business Podcast

If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. I think the three-degrees-of-freedom [3Dof] sets — like the Go and the Samsung Gear VR before it — are very well-suited for video viewing, that sort of thing.

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The Down-Low on What You Need to Know (To Be Competitive in XR), with SuperData’s Carter Rogers

XR for Business Podcast

If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. I think the three-degrees-of-freedom [3Dof] sets — like the Go and the Samsung Gear VR before it — are very well-suited for video viewing, that sort of thing.

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The Down-Low on What You Need to Know (to be competitive in the XR field), with SuperData's Carter Rogers.

XR for Business Podcast

If you look at someone like Apple, they aren't about to put their logo on something like the current developer-focused headsets out there. I think the three-degrees-of-freedom [3Dof] sets -- like the Go and the Samsung Gear VR before it -- are very well-suited for video viewing, that sort of thing. How many in the automotive?