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How Will AR Transform Advertising?

AR Insider

The third major change came from Unity which recently announced that it will now be serving AR ads on mobile. Unity has one of the world’s largest mobile ad serving businesses and at the end of last year they partnered with Fossil to pilot this new ad format in mobile games. The Evolution of Brand Activations.

AR 381
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Making Holograms a Reality Through Volumetric Capture, with Intel’s Raj Puran

XR for Business Podcast

I remember years ago — I think it was probably, I want to say about five years ago — we had a Unity session in our office, where we did Unity development basics, and we invited a lot of companies from the area in Austin to come to our office, and we would run a Unity training session around 2D/3D asset development.

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Making Holograms a Reality Through Volumetric Capture, with Intel’s Raj Puran

XR for Business Podcast

I remember years ago — I think it was probably, I want to say about five years ago — we had a Unity session in our office, where we did Unity development basics, and we invited a lot of companies from the area in Austin to come to our office, and we would run a Unity training session around 2D/3D asset development.

article thumbnail

Making Holograms a Reality Through Volumetric Capture, with Intel's Raj Puran

XR for Business Podcast

I remember years ago -- I think it was probably, I want to say about five years ago -- we had a Unity session in our office, where we did Unity development basics, and we invited a lot of companies from the area in Austin to come to our office, and we would run a Unity training session around 2D/3D asset development.

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Imagine XR Tomorrow; Build for XR Today, with PTC’s Mike Campbell

XR for Business Podcast

So PTC is a billion-dollar plus software company headquartered in Boston, Massachusetts. If you show up to a– pick your favorite large industrial customer and you show up with a great computer vision SDK and Unity and you say, “listen, we can go build anything.” So let’s start from the beginning here.

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Imagine XR Tomorrow; Build for XR Today, with PTC’s Mike Campbell

XR for Business Podcast

So PTC is a billion-dollar plus software company headquartered in Boston, Massachusetts. If you show up to a– pick your favorite large industrial customer and you show up with a great computer vision SDK and Unity and you say, “listen, we can go build anything.” So let’s start from the beginning here.

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Imagine XR Tomorrow; Build for XR Today, with PTC's Mike Campbell

XR for Business Podcast

So PTC is a billion-dollar plus software company headquartered in Boston, Massachusetts. If you show up to a-- pick your favorite large industrial customer and you show up with a great computer vision SDK and Unity and you say, "listen, we can go build anything." So let's start from the beginning here. What is PTC? What do you guys do?