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Echoing Apple’s iPhone Launch, Magic Leap Taps AT&T for Exclusive US Distribution

Road to VR

Magic Leap today announced that AT&T, one of the leading cellular carriers in the US, has invested in the company and solidified a partnership making AT&T the “exclusive wireless distributor of Magic Leap products for consumers in the U.S.” Cingular merged with AT&T in 2007.

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The NBA and TNT Partner With Intel For Biggest VR Push Yet

VRScout

Just this week, Magic Leap announced the company’s first sports partnership with the NBA and Turner, to bring in what they are calling, “the next generation of sports viewing and interactivity.”. Thursday, March 8 – Boston @ Minnesota. Tuesday, April 10 – Boston @ Washington.

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Retraining for a Post-Retirement World with VRVoice’s Bob Fine

XR for Business Podcast

I just went to PAX East on Friday, up in Boston. I finally — finally, after a year and a half — I got to try out the Magic Leap in Laval, and it was a good experience. Personally, I have some concerns about the cost of the Hololens and the Magic Leap devices at this time. I was my first PAX event.

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Retraining for a Post-Retirement World with VRVoice’s Bob Fine

XR for Business Podcast

I just went to PAX East on Friday, up in Boston. I finally — finally, after a year and a half — I got to try out the Magic Leap in Laval, and it was a good experience. Personally, I have some concerns about the cost of the Hololens and the Magic Leap devices at this time. I was my first PAX event.

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Retraining for a Post-Retirement World with VRVoice's Bob Fine

XR for Business Podcast

I just went to PAX East on Friday, up in Boston. I finally -- finally, after a year and a half -- I got to try out the Magic Leap in Laval, and it was a good experience. Personally, I have some concerns about the cost of the Hololens and the Magic Leap devices at this time. I was my first PAX event. Alan: Yeah.

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When will augmented reality glasses be ready for consumers?

Robert Scoble

This is why Magic Leap has a new shot at life that I also didn’t see, due to its cord and lack of consumer experiences. Other augmented reality companies have pivoted away from consumers and toward enterprise uses of these glasses and devices (most notably Magic Leap and Microsoft’s HoloLens). The problem?

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How Will AR Transform Advertising?

AR Insider

Fable Studios is building Lucy, an AI character that currently acts as a self aware drawn character in the “Wolves in the Walls” series but eventually will become her a personified OS much in the same way Mica from Magic Leap is aiming to be. The Evolution of Brand Activations.

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