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How and Why Brand Engagement Is Driving XR Development

ARPost

When we talked to MVP last year, the company had just worked on the AR layer of a mural in Nashville Tennessee. More recently, the company’s experience building toolkit ZapWorks began powering a unique sales tool for Jokey , a manufacturer of plastic tubs for various products and distributors. 8th Wall.

Retail 392
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Can the Industrial Metaverse, XR Build Future Smart Cities?

XR Today - Mixed Reality tag

We’re now in the immersive world, which involves things like augmented reality (AR), the more immersive virtual reality (VR), and all these different ways of explaining what you’re looking at. However, what would happen if we spent more money, time, or tools on healthy people, rather than everything on sick people?

Industry 125