article thumbnail

Audi AR App Brings Advertising Into Your Living Room

VRScout

Audi has released a new AR smartphone application that is triggered by their TV commercials. According to a release from the company, the Audi quattro coaster AR application “recognizes” specific Audi TV commercials. If the right commercial is playing, it will then trigger a series of AR events.

AR 289
article thumbnail

The VRScout Report – Altspace Shuts Down & Disney Resorts Get The Void

VRScout

Featuring special guest Sophia Dominguez, co-founder of SVRF.com (the first search engine for immersive content), and creator of AllThingsVR , a weekly VR/AR newsletter. STRONG SALES BOOSTS APPLE STOCK PRIMES US FOR THE RELEASE OF ARKIT. CREATORS OF AMERICAN IDOL LAUNCH MIXED REALITY TV SHOW IN NORWAY.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Project Caliper: the journey of prototyping optimal controllers for VR

The Ghost Howls

It wasn’t even possible to buy another Tundra HDK, and months later they are still showing out of stock. Even the big players like Sony, Apple, and Microsoft have substantially reduced their production estimates for 2022, whilst processor manufacturers talk of delays into 2024. Image provided by Rob Cole).

article thumbnail

Bungee Jumping with Untethered VR, featuring Happy Finish’s Daniel Cheetham

XR for Business Podcast

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. As we know, some of the big guys -- including Apple -- are really not far from market. Daniel: [laughs] One of my crazy ideas.

article thumbnail

Bungee Jumping with Untethered VR, featuring Happy Finish’s Daniel Cheetham

XR for Business Podcast

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. As we know, some of the big guys -- including Apple -- are really not far from market. Daniel: [laughs] One of my crazy ideas.

article thumbnail

Bungee Jumping with Untethered VR, featuring Happy Finish’s Daniel Cheetham

XR for Business Podcast

And we work across the whole gamut of immersive tech, from 360 video -- which is less the flavor of the month now -- through to real time based experiences across Microsoft Hololens 2, and in AR. As we know, some of the big guys -- including Apple -- are really not far from market. Daniel: [laughs] One of my crazy ideas.