Bernard Marr

OCTOBER 24, 2022

In 2023 adopting this hybrid mindset will be a key strategy for retailers looking to continue to build brand awareness and customer loyalty. Adidas, Nike, Tommy Hilfiger, Samsung, and Burberry are among the well-known names that have either already established a presence or stated that they plan to do so.

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Retail Trends Technology Head Mounted Display 40

The Ghost Howls

FEBRUARY 7, 2022

Some magazines reported this news as a sign of the failure of Meta’s strategy about the metaverse. Meta is trying to find a compromise with the EU, but if it doesn’t happen, it is threatening to leave its business in Europe, shutting down Facebook and Instagram in the whole European Union. But there is also bad news to talk about.

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Virtual Reality Microsoft Data Machine Learning 350

The Ghost Howls

DECEMBER 1, 2019

This acquisition signs a new course for Facebook strategy in XR: after having just partnered with external studios for the development of its top-notch exclusive titles (e.g. The report also highlights that one of the regions where VR may grow more in 2019–2023 is Western Europe. affiliate link) More info (Quest on Amazon?—?affiliate

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Gaming Czech Republic Microsoft AR 40

The Ghost Howls

JANUARY 22, 2021

This trend will continue in 2021 : the new LiDAR sensor, which is rumored to be installed in all future iPhones, will for sure be copied also by Android phones (Samsung?) Besides them, there are also other frameworks that can help WebXR developers: some WebXR exporters for Unity projects and also Amazon Sumerian.

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Augmented Reality Magic Leap AR Apple 479

XR for Business Podcast

JULY 5, 2019

And I guess if you staff that perspective, you’re almost seeing AR as a strategy in and of itself, as opposed to a facilitating technology to solve a particular problem. I guess we were very flattered that, having done Zapcodes, you know, it wasn’t long before we then saw SNAP codes and Amazon codes and Spotify codes.

AR 78

AR Augmented Reality Case Study Retail 78

XR for Business Podcast

JULY 5, 2019

And I guess if you staff that perspective, you’re almost seeing AR as a strategy in and of itself, as opposed to a facilitating technology to solve a particular problem. I guess we were very flattered that, having done Zapcodes, you know, it wasn’t long before we then saw SNAP codes and Amazon codes and Spotify codes.

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AR Augmented Reality Case Study Retail 78