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7 Insightful XR Gaming Case Studies to Read in 2022

XR Today - Mixed Reality tag

Today, to provide an insight into the opportunities for XR in the gaming landscape, we’re going to be looking at some of the most impressive case studies from the last few years. Tender Claws and Google ARCore.

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Navigating the New Frontier of Extended Reality with Accenture’s Rori DuBoff

XR for Business Podcast

Prior to Accenture, Rori was Global Head of Digital Strategy and executive vice president at Havas Media Group, where she led and managed strategic planning worldwide, with a focus on digitally-integrated marketing communications and innovation. Alan: So, I think Google’s leading. Rori: Yeah, absolutely. Yes, exactly.

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Navigating the New Frontier of Extended Reality with Accenture’s Rori DuBoff

XR for Business Podcast

Prior to Accenture, Rori was Global Head of Digital Strategy and executive vice president at Havas Media Group, where she led and managed strategic planning worldwide, with a focus on digitally-integrated marketing communications and innovation. Alan: So, I think Google’s leading. Rori: Yeah, absolutely. Yes, exactly.

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XR Technologies in Service of the Human Experience, with Voices of VR Podcast’s Kent Bye – Part 2

XR for Business Podcast

I’m actually one of the founding members of the Open Air Cloud Group and Kronos Group is is really kind of trying to pull together these standards for 3D, as well for e-commerce. I know there’s a group right now trying to standardize 3D objects for e-commerce and retail because right now it’s a dog’s breakfast.

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XR Technologies in Service of the Human Experience, with Voices of VR Podcast’s Kent Bye – Part 2

XR for Business Podcast

I’m actually one of the founding members of the Open Air Cloud Group and Kronos Group is is really kind of trying to pull together these standards for 3D, as well for e-commerce. I know there’s a group right now trying to standardize 3D objects for e-commerce and retail because right now it’s a dog’s breakfast.

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XR Technologies in Service of the Human Experience, with Voices of VR Podcast's Kent Bye - Part 2

XR for Business Podcast

I'm actually one of the founding members of the Open Air Cloud Group and Kronos Group is is really kind of trying to pull together these standards for 3D, as well for e-commerce. I know there's a group right now trying to standardize 3D objects for e-commerce and retail because right now it's a dog's breakfast. And they do that.

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The Three Cs of Success for AR with Zappar’s Caspar Thykier

XR for Business Podcast

You can’t google “19 crimes app.” That’s a case study that comes up a lot. I guess we were very flattered that, having done Zapcodes, you know, it wasn’t long before we then saw SNAP codes and Amazon codes and Spotify codes. We’ll figure out how to get The Cronos Group to make it standard.

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