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8 Insightful XR Travel Case Studies to Read in 2022

XR Today - Mixed Reality tag

The Lumo company , a new train service running on the East Coast of the UK, took advantage of Lumo’s technology to grab the attention of their target audience. Footage for the marketing experience was shot using Meta 360 video camera systems, and is designed to make users feel as though they’re sitting in one of the seats inside the train.

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The IKEA of AR: Making Content Effortlessly, with EON Reality’s Dan Lejerskar

XR for Business Podcast

But what was it like kind of going through these growing pains of going from a million dollar simulator — millions of dollars simulator — to now we can buy an Oculus Quest for 500 bucks? So this was before Oculus. Most people know VR and AR as if kind of something in the last five years. And very much VR has been like AI.

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The IKEA of AR: Making Content Effortlessly, with EON Reality’s Dan Lejerskar

XR for Business Podcast

But what was it like kind of going through these growing pains of going from a million dollar simulator — millions of dollars simulator — to now we can buy an Oculus Quest for 500 bucks? So this was before Oculus. Most people know VR and AR as if kind of something in the last five years. And very much VR has been like AI.

AR 78
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The IKEA of AR: Making Content Effortlessly, with EON Reality's Dan Lejerskar

XR for Business Podcast

But what was it like kind of going through these growing pains of going from a million dollar simulator -- millions of dollars simulator -- to now we can buy an Oculus Quest for 500 bucks? So this was before Oculus. Alan: So basically what you've done is you've templatized the creation of virtual and augmented training.

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How to Analyze Virtual Reality (VR) Heatmaps and Analytics

InstaVR

They’re making VR experiences for employee training, sales/marketing presentations, recruiting, communications and more. Quick story: when we rolled out VR180 compatibility last year, we looked at heatmaps to determine how effective VR180 as a format would be, particularly for employee training. How to Analyze the Heatmap Data.