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8 Insightful XR Travel Case Studies to Read in 2022

XR Today - Mixed Reality tag

The Lumo company , a new train service running on the East Coast of the UK, took advantage of Lumo’s technology to grab the attention of their target audience. Footage for the marketing experience was shot using Meta 360 video camera systems, and is designed to make users feel as though they’re sitting in one of the seats inside the train.

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The IKEA of AR: Making Content Effortlessly, with EON Reality’s Dan Lejerskar

XR for Business Podcast

In Dan Lejerskar’s experience, everyone from universities to governments see the value of XR — they just lack the content to make it a worthwhile, everyday tool. So this was before Oculus. It’s been said on this show before; XR doesn’t have a technology problem, it has an adoption problem. They see the value.

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article thumbnail

The IKEA of AR: Making Content Effortlessly, with EON Reality’s Dan Lejerskar

XR for Business Podcast

In Dan Lejerskar’s experience, everyone from universities to governments see the value of XR — they just lack the content to make it a worthwhile, everyday tool. So this was before Oculus. It’s been said on this show before; XR doesn’t have a technology problem, it has an adoption problem. They see the value.

AR 78
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The IKEA of AR: Making Content Effortlessly, with EON Reality's Dan Lejerskar

XR for Business Podcast

In Dan Lejerskar's experience, everyone from universities to governments see the value of XR -- they just lack the content to make it a worthwhile, everyday tool. So this was before Oculus. Expense is a problem, because if you want to roll this out to 8,000, you've got to buy Oculus for everybody, and even that's too expensive.

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How to Analyze Virtual Reality (VR) Heatmaps and Analytics

InstaVR

They’re making VR experiences for employee training, sales/marketing presentations, recruiting, communications and more. We’re going to below do a deep dive into VR heatmaps and analytics to help you maximize your use of these powerful tools. How to Analyze Virtual Reality (VR) Heatmaps and Analytics.