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Jack Daniel’s, IW Group Honour Hip Hop with Spatial Metaverse

XR Today - Virtual Reality

XR Today is honoured to interview Keenan Harris, Brand Director, Jack Daniel’s Tennessee Honey and Telly Wong, Chief Content Officer, IW Group to discuss the two company’s collaboration on The Verse. For over 148 years in Lynchburg, Tennessee, the company’s Black Label whisky has remained a mainstay in the spirits market globally.

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Shaq’s Fun House Debuts Super Bowl LVII AR Experience

XR Today - Augmented Reality tag

The Nashville, Tennessee-based company develops app-free creative content on any static image to boost engagement and conversion rates. Snoop Dogg and Eminem performed a critically-acclaimed collaboration at the awards ceremony in late August with their Bored Ape Yacht Club avatars and real-time 3D (RT3D) motion capture tools.

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