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Magic Leap’s John Gaeta talks about the future of cinema, storytelling and mixed reality

The Ghost Howls

At the same time I was living in Greenwich Village and I had some talented friends working in the advertising sector, making things like stop-motion animation for advertising… and these friends told me that a new studio was being built in Massachusetts by Douglas Trumbull. But VR encloses people and makes them stay in virtual rooms.

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Imagine XR Tomorrow; Build for XR Today, with PTC’s Mike Campbell

XR for Business Podcast

So PTC is a billion-dollar plus software company headquartered in Boston, Massachusetts. If you show up to a– pick your favorite large industrial customer and you show up with a great computer vision SDK and Unity and you say, “listen, we can go build anything.” So let’s start from the beginning here.

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Imagine XR Tomorrow; Build for XR Today, with PTC’s Mike Campbell

XR for Business Podcast

So PTC is a billion-dollar plus software company headquartered in Boston, Massachusetts. If you show up to a– pick your favorite large industrial customer and you show up with a great computer vision SDK and Unity and you say, “listen, we can go build anything.” So let’s start from the beginning here.

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Imagine XR Tomorrow; Build for XR Today, with PTC's Mike Campbell

XR for Business Podcast

So PTC is a billion-dollar plus software company headquartered in Boston, Massachusetts. If you show up to a-- pick your favorite large industrial customer and you show up with a great computer vision SDK and Unity and you say, "listen, we can go build anything." So what we did is we built this tool called Vuforia Expert Capture.