Sat.Oct 06, 2018

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Coca-Cola & NASCAR Lift The Hood To Unveil New AR Experience For Fans

VRScout

Coca-Cola teams with NASCAR to get you off the couch and into the pit. Thanks to a new partnership between NASCAR and Coca-Cola, racecar fans will soon be able to place a 3D AR Coca-Cola can in their real-world environment and use it to open up a portal that will transport them back in time to historic racing moments, including team celebrations in Victory Lane, racecar burnouts from champion drivers, and other thrilling moments.

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Stuxnet Documentary ‘Zero Days VR’ Wins an Emmy

Road to VR

The winner of the 39th annual Emmy Awards are in, and while nominated VR projects were few and far between this year, Zero Days VR nabbed the award for the category ‘Outstanding New Approaches: Documentary’ Produced by Scatter , a New York-based studio that creates immersive stories and AR/VR creativity tools, the film delves into the rapidly changing world of cyber warfare and its impacts on international politics.

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