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Immersive Technology Beyond Gaming: How Is It Changing Financial Services?

ARPost

VR offers full immersion by cutting out the physical world, while AR offers partial immersion by overlaying virtual elements in a real-world setting. VR can improve data visualization, which enables financial experts to communicate analytics insights to consumers without overwhelming them. Virtual Reality.

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Top 8 Media Using 360° Videos for Immersive News Stories

VeeR VR

From their observation, real estate videos tend to perform really well, whereas profile stories of specific individuals are less effective when made into a 360-degree video. Marcelle Hopkins, the executive director of virtual reality at NYT, shared some of his team's insight in an interview with Digiday.