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Building a Better 360 Camera from Consumer to Pro, with Insta360’s Michael Shabun

XR for Business Podcast

He’s the marketing director of Insta360 and leads North American marketing strategy, partnerships and communication efforts. Michael specializes in helping overseas brands build their presence in North America. You see Facebook with Oculus. Alan: Yeah. You see Adobe. You see Google. Alan: Yeah, 360’s too hard.

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Building a Better 360 Camera from Consumer to Pro, with Insta360’s Michael Shabun

XR for Business Podcast

He’s the marketing director of Insta360 and leads North American marketing strategy, partnerships and communication efforts. Michael specializes in helping overseas brands build their presence in North America. You see Facebook with Oculus. Alan: Yeah. You see Adobe. You see Google. Alan: Yeah, 360’s too hard.

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Building a Better 360 Camera from Consumer to Pro, with Insta360's Michael Shabun

XR for Business Podcast

He's the marketing director of Insta360 and leads North American marketing strategy, partnerships and communication efforts. Michael specializes in helping overseas brands build their presence in North America. You see Facebook with Oculus. Alan: Yeah. That's one really cool niche, unique way of using a 180 3D camera.

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A 2020 XR Year-In-Review, with MetaVRse' Alan & Julie Smithson, and Alex Colgan

XR for Business Podcast

We also saw a growth of AR glasses, not in America and not North America, not the rest of the world, but in China. But then you look at Unreal. Oculus came up with a $300 VR headset that rivals anything in the market. Alan: And you have the ability to transfer data instantly. You look at Epic. Very quick.

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A 2020 XR Year-In-Review, with MetaVRse' Alan & Julie Smithson, and Alex Colgan

XR for Business Podcast

We also saw a growth of AR glasses, not in America and not North America, not the rest of the world, but in China. But then you look at Unreal. Oculus came up with a $300 VR headset that rivals anything in the market. Alan: And you have the ability to transfer data instantly. You look at Epic. Very quick.

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A 2020 XR Year-In-Review, with MetaVRse' Alan & Julie Smithson, and Alex Colgan

XR for Business Podcast

We also saw a growth of AR glasses, not in America and not North America, not the rest of the world, but in China. But then you look at Unreal. Oculus came up with a $300 VR headset that rivals anything in the market. Alan: And you have the ability to transfer data instantly. You look at Epic. Very quick.

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Building an XR Vocabulary for Businesses, with XR Bootcamp’s Ferhan Ozkan

XR for Business Podcast

And we actually tried to tackle this problem with the help of major headset manufacturers – Oculus, HTC, Leap Motion, Intel — and they supported us to create VR/AR labs around the world. You’re going to be running this in Berlin, but then in also North America as well. Ferhan: Yes.

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