Remove Apple Remove Strategy Remove United States Remove Unity
article thumbnail

Which XR Platforms Are Democratising Creative Content?

XR Today - Mixed Reality tag

Google, and Apple all have their own unique toolkits, designed to simplify the process of creating immersive content. Here are just some of the other major vendors innovating in this space: 1. Major institutions like the United States Department of Defence are already leveraging the tool in their own learning strategies.

Unity 85
article thumbnail

AWE 2022 Day Two: The Floor Opens. Talks on Interoperability, Hardware, and Software

ARPost

Demos on the AWE floor included more intimate recordings and video calls with loved ones, as well as a game built for 2D but ported in through a Unity SDK. The panel started off with the burning question of when Apple will launch an XR device, with Schilowitz providing the answer “when it’s ready” – and not before.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The XR Week Peek (2020.06.29): Oculus kills the Go, Google buys North, and much more!

The Ghost Howls

With rumors of upcoming Apple glasses surging, and the investment made in Magic Leap that until now has been unfruitful, for sure Google is looking for an alternative to build its AR strategy. Apple adds spatial audio to AirPods. Brick after brick, Apple is building its full AR ecosystem in front of our eyes.

Google 452
article thumbnail

IGS 2022 Miami: XR Today Expert Round Table

XR Today - Mixed Reality tag

” Such companies included those monitoring brands such as Nike and Gucci, who have adopted their own Metaverse strategies, and find metaverse adoption overwhelming. ” He continued, stating, “We like to work with a lot of partners because we are a local company with local knowledge.

Miami 82
article thumbnail

Super-interview with Jeri Ellsworth about her Tilt Five glasses, AR tech, and startups!

The Ghost Howls

Then what I do is I turn Unity off, I can turn the game off and I let them sit there for a second, they’re like “this is great, it’s great” but by the way the game isn’t actually running right now… that’s just the last image that went up to the headset …and people’s minds that know this technology explode.

AR 342