EnterpriseWear

DECEMBER 4, 2018

Magic Leap finally dropped to mixed reviews and BrainXchange published its Definitive Guide to Adopting Wearables, AR and VR in Enterprise. Just three months ago, the company revealed it’s putting 17,000 Oculus Go headsets in Walmart stores for employee training. The company’s direction is unclear.

Magic Leap 58

Magic Leap Training Wearables Immersion 58

The Ghost Howls

OCTOBER 12, 2020

Facebook has started today enforcing the “Facebook login” rule , asking Oculus users to merge their Facebook and Oculus accounts. So I imagine a Quest 2 where you can avoid having a Facebook account, but you can’t use the Oculus Store, or all the most important apps and games , and so you are de facto forced to use it.

AR 429

AR Google Machine Learning Augmented Reality 429

AR Insider

MAY 6, 2020

8th Wall recently partnered with Amazon Sumerian on a WebAR ad experience where, with just a click of a banner ad, an AR experience placed a 3D Spiderman into your space for you to interact with directly in your mobile browser. The Evolution of Brand Activations.

AR 382

AR Examples Data Head Mounted Display 382

The Ghost Howls

MARCH 23, 2020

More info (How to pre-load Half-Life: Alyx) More info (Leaked review of Half-Life: Alyx) More info (Suggestions on how to stream the game) More info (Valve Index on top of Steam charts) More info (Oculus Rift S soldout) More info (Vive Cosmos Elite gives Alyx for free) More info (Vive Cosmos Elite review) More info (Gabe Newell talks BCI).

Oculus 203

Oculus Magic Leap AR Augmented Reality 203

Tech Trends VR

DECEMBER 19, 2019

The Oculus Quest was a hit. At this year’s year’s E3 conference, Facebook’s Vice President of Special Gaming Strategies Jason Rubin told audiences that the Oculus Quest was seeing “console-like” engagement from users, selling $5 million worth of content in first 2 weeks since the device started shipping back in May.

Augmented Reality 207

Augmented Reality Magic Leap AR Immersion 207