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How Will AR Transform Advertising?

AR Insider

Once computers understand space, we can use these informed computers to edit our real world by placing digital objects and information in it and view this all through a transparent digital screen like smart glasses or even our smartphone: this is Augmented Reality or AR. Augmented Reality ads are not new. Source: Ikea.

AR 381
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Building the Foundation of The Spatial Web, with VERSES founder Gabriel Rene

XR for Business Podcast

Rene has worked with -- and advised some of -- the world's largest brands, spanning media conglomerates, telcos, media manufacturers, mobile manufacturers, governments, and major brands. And even the ability to just do an Amazon Go-like transaction is actually a spatial transaction. Alan: I just want to give people a picture of this.

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Building the Foundation of The Spatial Web, with VERSES founder Gabriel Rene

XR for Business Podcast

Rene has worked with — and advised some of — the world’s largest brands, spanning media conglomerates, telcos, media manufacturers, mobile manufacturers, governments, and major brands. And even the ability to just do an Amazon Go-like transaction is actually a spatial transaction. It can be sent.

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Building the Foundation of The Spatial Web, with VERSES founder Gabriel Rene

XR for Business Podcast

Rene has worked with — and advised some of — the world’s largest brands, spanning media conglomerates, telcos, media manufacturers, mobile manufacturers, governments, and major brands. And even the ability to just do an Amazon Go-like transaction is actually a spatial transaction. It can be sent.