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Augmented reality is reaching a mature state according to Gartner

The Ghost Howls

Position and Adoption Speed Justification: Similar to AR, aspects of the AR cloud have existed for decades, but the emergence of the AR cloud as a concept has re-emerged as recently as 2017. Many startups (see vendor list below) are developing revolutionary platforms and systems to bring the AR cloud to fruition.

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The XR Week Peek (2022.06.13): Apple doesn’t show its AR glasses at WWDC, Meta delays its AR plans, and more!

The Ghost Howls

It’s since 2017 that I hear about how Apple is going to disrupt XR, I guess that sooner or later “the next year” is going to happen… By the way, even if Apple has not announced any glasses, it has kept releasing features that enrich its potential XR ecosystem. Amazon now offers the possibility to try-on shoes in AR on its app.

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Magic Leap Could be a Great Strategic Acquisition

VRWorld

Since Magic Leap’s inception in 2011, there has been great innovation in the technology sector focused in the virtual reality (VR)/augmented reality (AR)/mixed reality (MR) space with Magic Leap trying to create a new hardware interface designs. Enter Magic Leap.

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Interview with Robert Scoble about Oculus Quest 2, Apple Glasses and more!

The Ghost Howls

These are the projections for VR by Mr. Riccitiello in 2017: the purple line is the one of the analysts, while the white one is the one forecasted by him. Why can’t it be Facebook, or Magic Leap ? Suzanne Borders, CEO and founder of BadVR, at the company’s office in Marina Del Rey, with a Magic Leap One on.

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As UploadVR Turns 2 We Reflect On The First Full Year of Consumer VR

UploadVR Between Realities podcast

Magic Leap kicks off the month with the announcement of an enormous $794 million fundraising round, backed by Alibaba. A series of announcements from Amazon, Crytek, Epic Games and Unity Technologies showcase an evolution among their respective game engines into VR world creation toolsets. February 2016. September 2016.

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Digital Influencers and Marketing New Realities with Cathy Hackl

XR for Business Podcast

Cathy: 2017, was it? I think it was 2017. And for those of you don’t know, it’s called Marketing New Realities; it’s available on Amazon, and you can get it there. Cathy: 2017, was it? I think it was 2017. Alan: I remember reading it on a plane, and I was just glued to it.

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Digital Influencers and Marketing New Realities with Cathy Hackl

XR for Business Podcast

Cathy: 2017, was it? I think it was 2017. And for those of you don’t know, it’s called Marketing New Realities; it’s available on Amazon, and you can get it there. Cathy: 2017, was it? I think it was 2017. Alan: I remember reading it on a plane, and I was just glued to it.