AR Insider

MAY 27, 2021

I’ve been writing about it for over a year, and working on related products at Unity for much longer. We’ve seen some great examples of entertainment marketing, such as Sony Pictures’ Spider-Man : Into the Spider-Verse campaign done by Trigger using 8th Wall’s WebAR platform a few years back. Four Myths About AR Advertising.

AR 413

AR Unity Retail Entertainment 413

XR Today - Mixed Reality tag

DECEMBER 5, 2023

For example, companies will need to develop and deploy benchmarks and evaluation standards. Currently, it has long been a member of the XR Association , a Washington, DC-based organisation piloting numerous initiatives to outline best practices and ethics for XR, AI, and other emerging technologies.

Unity 92

Unity Cleveland Tools Microsoft 92

The Ghost Howls

NOVEMBER 2, 2020

Image by Sony). I was expecting a PSVR 2 launch in 2021, but then suddenly Jim Ryan in an interview with The Washington Post has commented on VR with these exact words: PlayStation believes in VR. Let me make an example with another company coming out of the blue some years ago: Varjo. Top news of the week.

Sony 384

Sony Oculus Controllers Haptic 384

The Ghost Howls

DECEMBER 2, 2022

The image above, clearly an homage to the legendary Unity Cube , demonstrates the position and orientation of optical sensors across different surfaces of the object… this would ensure that sensors are always available as the object is turned or moved. Image by Rob Cole). model Normals [ -0.0380270146, -0.700318217, -0.712817252 ].

Virtual Reality 471

Virtual Reality HTC Controllers Data 471