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How and Why Brand Engagement Is Driving XR Development

ARPost

8th Wall also recently worked with Powster to create an AR experience for the horror film “Candyman” that was launched by a user speaking a phrase from the film into their phone. When we talked to MVP last year, the company had just worked on the AR layer of a mural in Nashville Tennessee.

Retail 392
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Can the Industrial Metaverse, XR Build Future Smart Cities?

XR Today - Mixed Reality tag

It showcased dozens of speakers and major global enterprises across industry verticals in architecture, engineering, and construction (AEC), extended reality (XR) and technology, film and media production, and many others. For software, they were working with startup companies like Microsoft and Adobe.

Industry 121