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The Gigantic List of Augmented Reality Use Cases

UploadVR Between Realities podcast

Everyone says that augmented reality (AR) will be bigger than virtual reality (VR): analysts , investors , technologists , and futurists alike. But because you’re much likelier to hear about VR today, especially this month with the launches of Playstation VR, Google Daydream, and Oculus Touch, AR can feel distant and overhyped.

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Bollé Boosts Brand Image with AR, Part II

ARVR

In its second campaign, Bollé expanded distribution to Google Swirl and other paid ads. Bollé learned several key tactics as its knowledge base built over the multi-campaign arc, which it broke down for us recently. “We That shoppability trend is on a collision course with AR-assisted commerce. Results include 19.27

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VR for HR: Learning How to Tell Stories in XR, with BODYSWAPS’ Christophe Mallet

XR for Business Podcast

Alan: A lot of early days, virtual and augmented reality was — like you said at the very beginning — let’s just make something really cool and shiny, and we fell into that trap as well. Your tiny apartments or your boss are going to spend two grand for you to go on the run day course. Alan: Sure.

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VR for HR: Learning How to Tell Stories in XR, with BODYSWAPS' Christophe Mallet

XR for Business Podcast

Alan: A lot of early days, virtual and augmented reality was -- like you said at the very beginning -- let's just make something really cool and shiny, and we fell into that trap as well. Your tiny apartments or your boss are going to spend two grand for you to go on the run day course. Christophe: Well, it is fun in a way.

How To 60
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VR for HR: Learning How to Tell Stories in XR, with BODYSWAPS’ Christophe Mallet

XR for Business Podcast

Alan: A lot of early days, virtual and augmented reality was — like you said at the very beginning — let’s just make something really cool and shiny, and we fell into that trap as well. Your tiny apartments or your boss are going to spend two grand for you to go on the run day course. Alan: Sure.

How To 60
article thumbnail

VR for HR: Learning How to Tell Stories in XR, with BODYSWAPS’ Christophe Mallet

XR for Business Podcast

Alan: A lot of early days, virtual and augmented reality was — like you said at the very beginning — let’s just make something really cool and shiny, and we fell into that trap as well. Your tiny apartments or your boss are going to spend two grand for you to go on the run day course. Alan: Sure.

How To 60