XR Today - Augmented Reality tag

JULY 5, 2023

This month, the Premier League will once again leverage AR to enhance its sports broadcasting for viewers at home, utilizing immersive visualizations to improve viewer engagement and retention via a smartphone application. To secure the experience, Doggelgänger worked with AR developer Rose Digital to develop the interactive experience.

AR 84

AR Maryland Philadelphia New Jersey 84

ARPost

APRIL 27, 2023

In fact, right from the start, we were asked to push a lever that existed in both the virtual world (as an interactive element) and in the real world (as a feedback prop). There are also other immersive elements such as wind, heat, or water. This immediately helped blur the distinction.

Immersion 377

Immersion Latency Hand tracking Virtual Reality 377

XR for Business Podcast

FEBRUARY 8, 2020

But Macy’s resident XR guru Mohamed Rajani came by our podcast a little while back to suggest that the future of retail exists in the virtual world. Today’s guest is Mohamed Rajani, responsible for VR and AR initiatives at Macy’s. So all our app users are able to do that. Mohamed, welcome to the show.

Retail 78

Retail Technology AR Training 78

XR for Business Podcast

FEBRUARY 8, 2020

But Macy’s resident XR guru Mohamed Rajani came by our podcast a little while back to suggest that the future of retail exists in the virtual world. Today’s guest is Mohamed Rajani, responsible for VR and AR initiatives at Macy’s. So all our app users are able to do that. Mohamed, welcome to the show.

Retail 78

Retail Technology AR Training 78

XR for Business Podcast

FEBRUARY 8, 2020

But Macy’s resident XR guru Mohamed Rajani came by our podcast a little while back to suggest that the future of retail exists in the virtual world. Today's guest is Mohamed Rajani, responsible for VR and AR initiatives at Macy's. And that's where we've made sure that we're able to extend the AR experience into mobile apps.

Retail 60

Retail Technology AR Training 60