The Ghost Howls

MAY 30, 2023

Top news of the week (Image by Brad Lynch) Bloomberg got a preview of the Quest 3 Last week I predicted that Meta could have given us a glimpse of the Quest 3 during the Gaming Showcase on June, 1st, so that to create attention around its device before the announcement of the Apple headset.

Apple 413

Apple Microsoft Sony Italy 413

The Ghost Howls

OCTOBER 11, 2023

I’m trying to keep expectations in place not because I want to be negative about VR (I’m a strong believer in the tech), but because in the past I’ve already seen that trend of setting unrealistic expectations and then writing “VR is dead” the day after when the market of course haven’t reached those results.

Apple 363

Apple Unreal Hand tracking Ukraine 363

The Ghost Howls

NOVEMBER 21, 2023

The past week has been a pretty interesting one for the tech world: between Microsoft Ignite, Unity Unite, and the OpenAI drama, there has been a lot to follow. I’ll try to summarize all of that, especially for what concerns the announcements related to our XR space.

Unity 382

Unity Microsoft Machine Learning Apple 382

XR Today - Mixed Reality tag

SEPTEMBER 15, 2023

Now the Metaverse is gaining newfound traction from enterprise clients, companies like Meta, Microsoft, and Apple are reinforcing XR as a serious technology for various use cases. To power Athena AI, ENGAGE XR is leveraging OpenAI’s Chat GPT service – now partially operated by Microsoft – the firm is also leveraging Dall.e

Apple 74

Apple Training Education Immersion 74

XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. It could have been a prospective student tour at Arizona State University. So you probably know the terms, PI, Package Inserts, and-- Alan: Of course. Oh, do I miss that! It's what they do.

AR 78

AR Chicago Augmented Reality Training 78

XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. It could have been a prospective student tour at Arizona State University. Alan: Of course. Like Arizona State University, they're all about innovation and same with companies. Oh, do I miss that!

AR 78

AR Chicago Augmented Reality Training 78

XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. It could have been a prospective student tour at Arizona State University. Alan: Of course. Like Arizona State University, they're all about innovation and same with companies. Oh, do I miss that!

AR 60

AR Chicago Augmented Reality Training 60