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The XR Week Peek (2022.11.14): Meta lays off 11,000 people, Apple works on some sort of “metaverse”, and more!

The Ghost Howls

He was able to test an AR system by Red6, a company that aims at making Army pilot train themselves with dogfighting and other similar operations using AR opponents instead of real ones. If you want to watch an amazing ad about VR, watch this one by Meta Japan! Snap and Amazon partner to offer AR preview of shopping items.

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How Will AR Transform Advertising?

AR Insider

The third major change came from Unity which recently announced that it will now be serving AR ads on mobile. Unity has one of the world’s largest mobile ad serving businesses and at the end of last year they partnered with Fossil to pilot this new ad format in mobile games.

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Who Will Own the Metaverse?

AR Insider

AR is being applied in training and education, healthcare, heads-up wayfinding and navigation, tourism, retail, field service, real estate sales, design and architecture. In another scenario, we may see game engines dominant, like Unity or Unreal. Its wizarding successor grossed $12M in its first month.

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The Ghost Howls’s VR Week Peek (2019.11.11): Cardboard becomes opensource, HoloLens 2 and nreal shipping and much more!

The Ghost Howls

The device will be available for $3500 in United States, Japan, China, Germany, Canada, United Kingdom, Ireland, France, Australia, and New Zealand, the same countries where it was previously available for pre-order. Image from Amazon). It comes with already included the training to detect 400 categories of objects.

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The XR Week Peek (2021.04.12): HTC and Pico are ready to launch new VR headsets, and more!

The Ghost Howls

This week has been pretty crazy: It all started with Facebook approving my silly The Unity Cube application (an application with just a cube) on App Lab. The stocks of the headset are becoming empty on its main stores (Oculus website, Lenovo online store, Amazon US, etc…) and Facebook has stated that “it won’t replenish them”.

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Getting the ROI out of XR, with Sector 5 Digital's Cameron Ayres

XR for Business Podcast

A lot of what I do is try to take new and emerging technology -- obviously right now, VR/AR/XR; all that falls into it -- and using that to enhance messaging and storytelling, training, simulation, all of that type of stuff. You have the presence, for things like training, for things like real-time engineering.

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Getting the ROI out of XR, with Sector 5 Digital's Cameron Ayres

XR for Business Podcast

A lot of what I do is try to take new and emerging technology -- obviously right now, VR/AR/XR; all that falls into it -- and using that to enhance messaging and storytelling, training, simulation, all of that type of stuff. You have the presence, for things like training, for things like real-time engineering.